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Latest stories

Apple and Uber Eats among Emmys advertising nominations
Marketing

Apple and Uber Eats among Emmys advertising nominations

O Positive leads the production company pack, responsible for half of the six nominations, while Apple leads the brands with two nominations.

by Talon AdminJul 26, 2024

Asahi unveils remote-controlled claw machine with The Monkeys and Nakatomi
Brands

Asahi unveils remote-controlled claw machine with The Monkeys and Nakatomi

"Occasionally we get the opportunity to bring to life an idea that's beautifully simple, remarkably complex and heaps of fun."

by Talon AdminJul 25, 2024

Youi appoints fan-sponsor for 'Footy. Made by Fans' supported by M&C Saatchi Sport & Entertainment
Brands

Youi appoints fan-sponsor for 'Footy. Made by Fans' supported by M&C Saatchi Sport & Entertainment

"Asking the AFL for permission to change a guernsey mid-season is no easy feat – but it’s important to us that footy fans can see themselves represented on the big stage.”

by Talon AdminJul 25, 2024

Cover-More refreshes brand with Principals, Howatson+Company
Brands

Cover-More refreshes brand with Principals, Howatson+Company

Chris Noble: "For us, it’s about showcasing the essence of travel as a joyful, inspiring and inclusive experience."

by Talon AdminJul 25, 2024

La Famiglia unveils 'To Die For' platform and vampire mascot via Connecting Plots
Brands

La Famiglia unveils 'To Die For' platform and vampire mascot via Connecting Plots

"He’s a playful representation of just how irresistible the allure of our product is and a unique new angle for La Famiglia that is distinctly, un-Italian."

by Talon AdminJul 24, 2024

Breville debuts Oracle Jet with 'Unlock the Pro Within' via The Cowboys
Brands

Breville debuts Oracle Jet with 'Unlock the Pro Within' via The Cowboys

Jarrad Collings: "We aimed to capture effortless mastery."

by Talon AdminJul 24, 2024

'Home' has never been more important to Aussies: The Growth Distillery
Education

'Home' has never been more important to Aussies: The Growth Distillery

85% of consumers say home is a sanctuary from the demands of the outside world.

by Alisha BuayaJul 23, 2024

Hoka launches 'Birds Eye' in ANZ via Anomaly
Brands

Hoka launches 'Birds Eye' in ANZ via Anomaly

Molly Rugg: "This story of joyful flight is a testament to the power of community and movement."

by Talon AdminJul 23, 2024

Bega rebrands as 'Toastie Town' for 125th birthday with Thinkerbell
Brands

Bega rebrands as 'Toastie Town' for 125th birthday with Thinkerbell

"We wanted to celebrate this milestone and pay homage to the people who have been part of the Bega Group’s journey by putting one of their most famous innovations on the map."

by Talon AdminJul 22, 2024

NRMA repositions as 'A Help Company' via Accenture Song
Brands

NRMA repositions as 'A Help Company' via Accenture Song

David Droga: "This work shows the power of a simple but deeply relevant idea."

by Talon AdminJul 22, 2024

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