Outdoor
Latest stories

QMS digital street furniture helps brands sparkle during Sydney Mardi Gras
In 2023, the Mardi Gras parade saw Oxford Street record a 78% audience increase.
by Mediaweek Admin – Feb 29, 2024

Vistar Media welcomes Luke Adams as director of enterprise sales and promotions across APAC
Among those promoted are Winston Stening, Tom Newton and Shannon Randall.
by Mediaweek Admin – Feb 28, 2024

Lion and UM win JCDecaux Programmatic Campaign of the Year award
The win follows a reported 12% upswing in OOH industry revenue.
by Mediaweek Admin – Feb 27, 2024

"It can't be set and forget": Cathy O'Connor on oOh!media closing the gender pay gap and its ambitions for an equal workforce
"We've been working hard with a dedicated team and strategies in place for a number of years now."
by Alisha Buaya – Feb 26, 2024

QMS renews partnership with The Royal Children's Hospital's Good Friday Appeal
In 93 years, the Good Friday Appeal has raised over $444 million for sick children and their families
by Mediaweek Admin – Feb 26, 2024

OMA: Out of Home industry revenue up 12.2% for 2023
This number is up from an adjusted figure of $1,063.6 million for 2022.
by Mediaweek Admin – Feb 20, 2024

oOh! Media's CY23 Full Year results: Revenue up 7%, driven by billboard growth
oOh! Media has reported its full year results for 2023, headlined by 7% revenue growth to $633.9m and a 10% jump in its statutory net profit after tax (NPAT) to $34.6m.
by Mediaweek Admin – Feb 19, 2024

"From one icon to another, welcome to Australia": Vegemite welcomes Taylor Swift with a cheeky billboard
The billboard was a collaborative effort from Bega, Thinkerbell, and Starcom.
by Mediaweek Admin – Feb 15, 2024

Starcom launches new multimedia OOH campaign for Jack Daniel's
The integrated campaign will be seen across the Melbourne CBD and Sydney’s inner west and eastern suburbs until April.
by Mediaweek Admin – Feb 14, 2024

Cathy O'Connor on the wake-up call of new sustainability and pay equality compliance
Failure to address sustainability risks may lead to financial repercussions, including reduced access to capital.
by Mediaweek Admin – Feb 14, 2024
