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Outdoor

Latest stories

QMS digital street furniture helps brands sparkle during Sydney Mardi Gras
Outdoor

QMS digital street furniture helps brands sparkle during Sydney Mardi Gras

In 2023, the Mardi Gras parade saw Oxford Street record a 78% audience increase.

by Mediaweek AdminFeb 29, 2024

Vistar Media welcomes Luke Adams as director of enterprise sales and promotions across APAC
Outdoor

Vistar Media welcomes Luke Adams as director of enterprise sales and promotions across APAC

Among those promoted are Winston Stening, Tom Newton and Shannon Randall.

by Mediaweek AdminFeb 28, 2024

Lion and UM win JCDecaux Programmatic Campaign of the Year award
Outdoor

Lion and UM win JCDecaux Programmatic Campaign of the Year award

The win follows a reported 12% upswing in OOH industry revenue.

by Mediaweek AdminFeb 27, 2024

"It can't be set and forget": Cathy O'Connor on oOh!media closing the gender pay gap and its ambitions for an equal workforce
Outdoor

"It can't be set and forget": Cathy O'Connor on oOh!media closing the gender pay gap and its ambitions for an equal workforce

"We've been working hard with a dedicated team and strategies in place for a number of years now."

by Alisha BuayaFeb 26, 2024

QMS renews partnership with The Royal Children's Hospital's Good Friday Appeal
Outdoor

QMS renews partnership with The Royal Children's Hospital's Good Friday Appeal

In 93 years, the Good Friday Appeal has raised over $444 million for sick children and their families

by Mediaweek AdminFeb 26, 2024

OMA: Out of Home industry revenue up 12.2% for 2023
Outdoor

OMA: Out of Home industry revenue up 12.2% for 2023

This number is up from an adjusted figure of $1,063.6 million for 2022.

by Mediaweek AdminFeb 20, 2024

oOh! Media's CY23 Full Year results: Revenue up 7%, driven by billboard growth
News

oOh! Media's CY23 Full Year results: Revenue up 7%, driven by billboard growth

oOh! Media has reported its full year results for 2023, headlined by 7% revenue growth to $633.9m and a 10% jump in its statutory net profit after tax (NPAT) to $34.6m. 

by Mediaweek AdminFeb 19, 2024

"From one icon to another, welcome to Australia": Vegemite welcomes Taylor Swift with a cheeky billboard
Outdoor

"From one icon to another, welcome to Australia": Vegemite welcomes Taylor Swift with a cheeky billboard

The billboard was a collaborative effort from Bega, Thinkerbell, and Starcom.

by Mediaweek AdminFeb 15, 2024

Starcom launches new multimedia OOH campaign for Jack Daniel's
Outdoor

Starcom launches new multimedia OOH campaign for Jack Daniel's

The integrated campaign will be seen across the Melbourne CBD and Sydney’s inner west and eastern suburbs until April.

by Mediaweek AdminFeb 14, 2024

Cathy O'Connor on the wake-up call of new sustainability and pay equality compliance
Outdoor

Cathy O'Connor on the wake-up call of new sustainability and pay equality compliance

Failure to address sustainability risks may lead to financial repercussions, including reduced access to capital. 

by Mediaweek AdminFeb 14, 2024

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