Outdoor
Latest stories

Former ARN executive Peter Upton appointed General Manager of Gawk Outdoor
“I am stoked to be part of this committed, rapidly growing team helping clients get great results”.
by Mediaweek Admin – Feb 2, 2023

OMA reveals the OOH industry revenue hit $1 billion in 2022
The Outdoor industry is projecting an annual compound growth rate of nine per cent over the next four years
by Mediaweek Admin – Jan 31, 2023

OMA launches its Healthy Returns campaign
The campaign is being run in partnership with Health and Wellbeing Queensland and Nutrition Australia
by Mediaweek Admin – Jan 30, 2023

oOh!media signs long-term agreement to represent 17 large format digital billboards
The sites are all positioned on major roads and motorways, providing valuable coverage on key routes
by Mediaweek Admin – Jan 30, 2023

QMS unveils new digital billboard Brisbane’s Queen Street Mall
The new full-motion digital screen is the largest external full-motion billboard in Brisbane
by Mediaweek Admin – Jan 19, 2023

oOh!media delivers Australian Open key highlights with Nine Entertainment and Michael Hill
oOh! announced a content agreement with Tennis Australia to provide real-time scores,at its Outfront in October
by Mediaweek Admin – Jan 12, 2023

Motio announces acquisition of oOh!media’s Café and Venue Networks
These locations comprise of Cafés in CBDs and key urban locations
by Mediaweek Admin – Jan 3, 2023

The OMA appoints Philip Longley as director, government relations
Longley is responsible for the OMA’s government relations and stakeholder management strategies
by Mediaweek Admin – Dec 20, 2022

OMA welcomes MarTech platform LUMOS
This year marks the biggest membership growth for the association since its inception in 1939
by Mediaweek Admin – Dec 15, 2022

Vistar Media and UM reveal the impact of programmatic DOOH on online traffic performance
The campaign ultimately drove a 5.5% conversion rate for target consumers exposed to the campaign
by Mediaweek Admin – Dec 12, 2022
