Sports
Latest stories
Woolworths launches 'Summer of Cricket' spot with Alex Carey
The campaign reinforces Woolworths’ long-term commitment to the sport.
by Makayla Muscat – Nov 24, 2025
Kayo hits a summer six with News Corp's backyard-cricket nostalgia machine
It'll be distributed with Sunday mastheads to anchor Kayo’s summer of cricket coverage.
by Mediaweek – Nov 21, 2025
Triple M unveils star-studded Ashes commentary team
It will be stacked with legends from both Australia and England.
by Mediaweek – Nov 10, 2025
LiSTNR gets tough on sporting heroes with new podcast
The podcast focuses on the reality of being an Australian Sports Icon.
by Vihan Mathur – Nov 10, 2025
Former Seven reporter Mark Stevens lands top role at Zero Digital Sports
He brings more than three decades of experience in Australian sports media.
by Mediaweek – Nov 6, 2025
Rebel muscles into Hyrox with Puma retail exclusive
Uniting a shared vision of making functional fitness accessible, social and rewarding for athletes.
by Vihan Mathur – Oct 31, 2025
oOh!media delivers a six with new Cricket Australia collaboration
The agency has scored across six Out of Home networks, connecting fans and brands nationwide.
by Vihan Mathur – Oct 29, 2025
We Are Social predicts new era of fandom as sport collides with culture
The report identifies four cultural shifts driving the evolution of sports, fandom, and engagement across the region.
by Mediaweek Admin – Oct 28, 2025
Under Armour tackles rugby: NSW Waratahs sign three-year performance partnership
It's a landmark three-year deal.
by Mediaweek – Oct 24, 2025
Aussie sports fans spend more time engaging with content than live games
The study highlights four new arenas of fan engagement and three emerging fan tribes shaping the future of sports marketing.
by Natasha Lee – Oct 21, 2025
SXSW Sydney: Male bonding fuels the traffic highs of SuperCoach
With over 2 million passionate fantasy sports fans playing in Australia, SuperCoach is having an impact on the mental health of its players - in a good way.
by Talon Editor – Oct 20, 2025
SXSW Sydney: Understanding the new rules of sports fandom with Leigh Lavery
Sports fandom is shifting and evolving as we watch and engage with sport in different ways. The Growth Distillery’s Leigh Lavery reveals more about the change.
by Talon Editor – Oct 16, 2025
Foxtel Media unveils record Summer of Cricket lineup with new brand partners
Toyota, McDonald’s, Harvey Norman and Bunnings return alongside new sponsors Westpac, BetR and Canadian Club as Foxtel Media launches its biggest Summer of Cricket.
by Mediaweek – Oct 14, 2025
Innovation and new experiences to be found in 2025's Summer of Cricket on Fox Sports and streaming on Kayo
Foxtel's Adam Howarth on the Summer of Cricket, delivering every ball of The Ashes, India tour, BBL and WBBL live- with new tech features and talent integrations.
by Talon Editor – Oct 13, 2025
Foxtel owner DAZN charts a path to profitability as it further invests in sports rights deals like the upcoming NRL package
European sports streamer DAZN, which owns Foxtel, is set to reach profitability following an investment last year by billionaire Len Blavatnik.
by Talon Editor – Oct 9, 2025
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