Latest stories
AI skills give marketers an edge, but data and cross-team communication lags, Dotdigital reveals
Rohan Lock: 'The key to future success will depend on stronger internal partnerships, greater skill development, and a renewed focus on aligning technology with people and creativity.'
by Alisha Buaya – Jul 28, 2025
Why marketers are turning back to email and how Mailchimp is making it smarter
'Email means a lot to people. That's something we think about a lot at Mailchimp.'
by Alisha Buaya – Jul 21, 2025
Martech company Mortar AI appoints group CEO
Mortar AI has appointed James Zipeure as group CEO to lead the company’s expansion into the UK, US and Asia, alongside launching its new MMM module.
by Tom Gosby – Jul 14, 2025
Majority of Aussie marketers still at a beginner level with AI, says ACAM report
"Marketers believe in the potential of AI, but many are flying blind," says ACAM co-founder Douglas Nicol.
by Tom Gosby – Jul 1, 2025
New report finds majority of brands report low trust in retail media networks
Over half of Australian marketers express low trust in retail media networks, despite the sector’s rapid growth, according to new research by Arktic Fox.
by Tom Gosby – Jun 4, 2025
Amplitude launches new tools to link marketing and product data
Amplitude has introduced features to help marketers track the full customer journey and measure ROI across campaigns and channels.
by Tom Gosby – May 19, 2025
