IMAA's Indago Digital announces four new client wins

Independent media agency Indago Digital has announced four new client wins as the agency continues its growth trajectory.

The clients are Western Australia’s largest customer owned bank P&N Bank; online marketplace for customers and businesses Oneflare; salary packaging company Smartgroup; and Kids Giving Back, a charity that provides volunteering opportunities for young people aged 6 to 18. Indago will handle a combination of SEO and paid search for the clients, and all were won following competitive pitches.

Indago digital managing director, Gary Nissim, said: “The latest lockdown has not slowed the growth momentum of Indago as clients seek value and with a keen eye on return on investment. We are delighted to welcome these four new clients to the agency, and we expect to announce additional client wins shortly.”

P&N Bank senior manager digital sales & service, Peta Andrews, said: “We did significant research in selecting our next agency partner and after a lot of due diligence, we’re excited with where we landed. We loved Indago’s mix of skills and great service levels, but it was their innovative thinking and proprietary tool set that convinced us they were the right SEO agency for us.”

Kids Giving Back co-founder, Carole Schlessinger, said: “Not only is Indago helping us build a new website, but they also secured the Google Ad Grant for us. The grant has given us access to funds to spend on Google ads which has helped us promote the new site and raise awareness. As a not-for-profit organisation with limited resources, Indago’s pro bono support is invaluable.”

The four new clients follow Indago’s appointment to clients Nestlé Professional and Eclipx Group earlier this year.

The IMAA, the national, not for profit industry association for independent media agencies launched last year.

Mediaweek has been profiling members of the IMAA – previous features can be found here.