IMAA
Showing 1 - 10 of 297 results

IMAA opens applications for 2026 Pitch-Chella
Applications for the 2026 program close on Wednesday, 20 May.
by Vihan Mathur – May 8, 2026

Scale smart or get left behind: Impressive’s Sam Makwana redraws the indie agency playbook
Makwana breaks down how Impressive is leaning into AI, tightening structure and getting pickier with clients.
by Natasha Lee – Apr 23, 2026

IMAA Spotlight: James McDonald on cutting the theatre and rebuilding advertising around results
Too much of this industry is focused on placements, platforms and process. We are more interested in the architecture behind growth.
by Natasha Lee – Apr 10, 2026

IMAA Spotlight: Ben Henzell on why indie agencies are outpacing the big guys
'Indies can adapt faster - especially with AI changing how work gets done.'
by Natasha Lee – Apr 7, 2026

IMAA Spotlight: Kyle Czech on building Czech Group and the indie edge
'Media is not an industry that you can just ‘enter’ without a strong network, a deep digital and traditional media foundation'
by Natasha Lee – Mar 31, 2026

Independent agency Sweeney Advertising celebrates 25 years
The agency will mark the milestone with foundation clients and long-standing partners through a series of events reflecting on its 25-year journey.
by Vihan Mathur – Mar 19, 2026

IMMA brings 200+ to Indie Clean Up Australia Day
The activation involved the participants collecting more than 150 kilograms of rubbish across four locations.
by Vihan Mathur – Mar 19, 2026

IMAA invites Mark Byrne to Fast.Future.Present event
Independent Media Agencies Australia is expanding its member event series west, with AI adoption taking centre stage.
by Vihan Mathur – Mar 11, 2026

IMAA unveils tech council and academy expansion at Sydney Indie-Pendence Day
The tech council is designed to bring together agency leaders across technology, data and digital innovation.
by Vihan Mathur – Feb 20, 2026

IMAA names record number of mentors for 2026 Female Leaders of Tomorrow
IMAA CEO Sam Buchanan: 'It’s an honour to have nearly 40 of Australia’s top media and marketing talent'
by Vihan Mathur – Feb 10, 2026
