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News.com.au cracks monthly audience over 10m for the first time

The rankings for news publishers from Nielsen Digital Content Ratings for November 2018 again lists news.com.au as the #1 publisher. What is special about the result for news.com.au is that this is…

By Mediaweek AdminPublished Dec 11, 2018
1 min read
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The rankings for news publishers from Nielsen Digital Content Ratings for November 2018 again lists news.com.au as the #1 publisher.

What is special about the result for news.com.au is that this is the first time the publisher has pushed its monthly audience above 10m after being close to the milestone previously.

For the month of November, news.com.au’s unique audience was 10,282,698, well ahead of nine.com.au in second place with 8.38m.

There was little change in the overall rankings. The top seven was repeated this month, with The Age moving from #9 to #8, swapping places with Fairfax Digital Regional Network.

The Herald Sun has moved into the top 10 at #10, with The Daily Telegraph dropping out.

The biggest improvers in terms of audience were Daily Mail Australia and The Age, with audiences for both lifting over 1m.

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