REA launches Australia's first ChatGPT property search app

House hunting officially has a OpenAI-powered companion to make it easier.

Australia’s largest property marketplace realestate.com.au has launched its first dedicated app for ChatGPT.

This provides property seekers a new, conversational experience to search homes for sale directly within the AI platform.

The move marks another step in parent company REA Group’s expanding use of AI to simplify the property journey and meet consumers wherever they are searching.

REA's new ChatGPT-driven search app

The app allows users to search listings from realestate.com.au using natural language prompts, with results delivered in a map-based view inside ChatGPT.

Users can see photos, property features, listing descriptions, pricing information and agent details, with the option to save properties, contact an agent or click through to view the full listing on realestate.com.au.

Searches can be refined conversationally, enabling users to ask detailed questions such as location preferences, budget limits or property features, and adjust results on the fly without restarting the search.

For more information and to connect the realestate.com.au app inside ChatGPT go to Profile
> Settings > Apps > Add more > Search realestate.com.au > Select realestate.com.au >
Start chat.

Reaching property buyers earlier with AI

REA Group chief product and audience officer Jonathan Swift said the launch reflects changing behaviour, particularly among younger property seekers.

“Some property buyers are beginning to use AI tools in their property journey and we’re seeing a higher uptake with younger property seekers,” Swift said.

“Ensuring listings on realestate.com.au are easily available to this cohort of Australians means we can support them early in their property search and continue to engage them on platform with personalised experiences and in-depth information on realestate.com.au throughout their entire journey.”

Swift said trust and accuracy remained central to the platform’s value.

“Property seekers come to realestate.com.au because it’s a trusted source of information and we have more homes for sale than anywhere else. Our success is in connecting property seekers with agents and vendors and our realestate.com.au app in ChatGPT is another way we can do that,” he said.

Built for flexibility and scale

The app supports filters including price, bedrooms, bathrooms and key features, with results sortable by price, newest listings or relevance. Users can also ask complex, multi-layered queries and refine results conversationally.

REA Group said the launch builds on its broader rollout of AI-powered features across the platform, designed to offer more choice, flexibility and personalised experiences, while supporting the delivery of quality leads for agents and advertisers.

“Our unparalleled audience and proprietary data places us in a strong position to harness AI and deliver unique and valuable insights and experiences for our customers and consumers,” Swift said.

The ChatGPT app is available to logged-in ChatGPT users, with REA Group confirming it will continue to develop additional capabilities over time in collaboration with OpenAI.

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