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Qantas flyers to access Paramount+ content in new entertainment partnership

• A dedicated Paramount+ category within Qantas’ In-Flight Entertainment platform will be available

By Mediaweek AdminPublished Aug 18, 2022
2 min read
qantas

Paramount Australia and New Zealand have announced an entertainment partnership with Qantas.

The partnership will see Qantas customers able to access a super-sized pipeline of premium content from Paramount+.

The partnership, which commences in August, will see unique stories, iconic stars and a mountain of entertainment available via a dedicated Paramount+ category within Qantas’ In-Flight Entertainment platform.

The entertainment platform includes wired in-seat services, Qantas-supplied devices and the Qantas Entertainment App, available to customers on domestic and international Qantas flights.

Liz Baldwin, SVP head of streaming, Paramount ANZ, said: “Paramount+ is the home of the biggest names in entertainment, exclusive premium content and the most unique stories.

“Making this must-see content available to Qantas customers across the In-Flight Entertainment services with a dedicated Paramount+ category, is fabulous for travellers and further cements Paramount+ as a powerful player in streaming delivering an exceptional consumer entertainment experience.”

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Qantas customers will get to stream a variety of Paramount+ content, including at launch exclusive series, movies and Paramount+ Originals Super Pumped: The Battle For Uber, The Offer, The First Lady, iCarly, The Man Who Fell To Earth, Ray Donovan Movie and Star Trek, NCIS and South Park.

Also available will be exclusive movies Streaming Wars, Post Covid and Return of Covid Specials. The service will also include content from Nickelodeon, the number-one entertainment brand for kids – Kamp Koral, Star Trek: Prodigy and Rugrats.

All the above is in addition to Australian content Five Bedrooms, Spreadsheet and More Than This, with new Australian Originals, including 6 Festivals, being added as part of monthly content updates.

Qantas chief customer officer Stephanie Tully said: “One of the most enjoyable inflight experiences is choosing what movie or show to watch. Our Frequent Flyers tell us that catching up on the latest movies or working their way through a box set on board is one of their most enjoyable inflight experiences.

"As many parents will attest, it’s also helpful for keeping little ones entertained.”

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