2024 Paris Olympics
Showing 1 - 10 of 56 results
How Woolworths tapped into Olympic and Paralympic momentum to reach Gen Z
Andrew Hicks: 'We took the opportunity to show up a little differently on TikTok, stretching our brand tone and personality to ensure we captured attention.'
by Alisha Buaya – Feb 17, 2025
Nine's coverage of Paris 2024 Olympics named 'best in the world' by IOC
The 9Network was recognised with three medals for its record ratings coverage of Paris 2024.
by Talon Admin – Dec 4, 2024
Stan Sport subscribers increase over 50% during Olympics
Stan Sport recorded its highest viewing day ever, exceeding its pre-Olympic record by over 60%.
by Mackenzie Book – Aug 14, 2024
Nine's Paris Olympics coverage reached 19.5m Australians
Michael Healy said he is "so immensely proud of the outstanding coverage our broadcast team delivered."
by Talon Admin – Aug 14, 2024
AAMI and Ogilvy's Olympic ad stands out among agencies hoping for more 'fun and goofiness'
Emotive's Gerad Petherbridge, DDB's Jenny Mak, and BMF's Casey Schweikert share their favourite Olympics campaigns, and why the "conservatism that surrounds the Olympics has an impact".
by Mackenzie Book – Aug 13, 2024
Paris 2024 Olympics TV ratings Sunday 11 August: Medals for Opals and cyclists on final day of Games
Total TV National Audience of 1.414m and a BVOD audience watched the Women’s Opals Basketball team.
by Talon Admin – Aug 12, 2024
CMOlympics: Woolworths CMO Andrew Hicks on inspiring 'optimism, growth, and togetherness'
"It's more than just a sponsorship. It's about supporting the health and wellbeing of all Australians."
by Talon Admin – Aug 12, 2024
Paris 2024 Olympics TV ratings Saturday 10 August: Stingers medal on penultimate day of competition
9News was #1 program of the night with People 16 to 39, GS 18+ and Total People.
by Talon Admin – Aug 11, 2024
Paris 2024 Olympics TV ratings Friday 9 August: Medal for viewers watching late night diving
Last chances for Nine Olympic TV ratings bump and for viewers to see Aussie medals
by Talon Admin – Aug 10, 2024
Paris 2024 Olympics TV ratings Thursday 8 August: Kayak sprint secures Silver Medal
On penultimate weekday coverage from Paris, 1.564m watching Nine in primetime.
by Talon Admin – Aug 9, 2024
