Adam Furness
Showing 1 - 6 of 6 results
Performance dollars struggling to perform? Enter community-driven marketing
When brands fail to build real, meaningful connections? Loyalty disappears fast.
by Talon Admin – Apr 16, 2025
Karen Halligan named chair of UnLtd board
Halligan will focus on a more cause-centric approach to amplify industry collaboration for meaningful societal change.
by Natasha Lee – Jan 21, 2025
Adam Furness: Why more brands are harnessing the power of personal recommendation
Media, societal and technological shifts mean that customer-referral marketing is experiencing a renaissance.
by Mediaweek Admin – Oct 16, 2024
'We’ll need to find a bigger venue next year': Insights and ideas from iPX Sydney 2024
Adam Furness: "Consumers are less interested in what brands have to say about themselves and more interested in what their trusted networks have to say."
by Alisha Buaya – Sep 9, 2024
Fitness & Lifestyle Group partners with Impact to launch partnership marketing program
Adam Furness: "Partnerships are becoming more important to brands as both a customer acquisition channel and a driver of long-term growth."
by Alisha Buaya – Aug 15, 2024
impact promotes Helena Barroso Zarco to director of customer success and sales
impact.com also expanded its customer success and sales team with the hires of Simone Lawson and Jess Taylor.
by Alisha Buaya – Apr 18, 2024
