Chris Colter
Showing 11 - 14 of 14 results
'Less about media plans, more about marketing orchestration': MFA Awards committee members on what clients need from media agencies
"The industry purpose of 'We Are The Changers' has permeated agencies, and many of us are trying to think about reaching people in the most cost-efficient and ethical way possible."
by Alisha Buaya – Apr 29, 2024
MasterChef and Crown Resorts launch pop-up restaurant, ALUMNI
The restaurant is a collaboration between Initiative, Mediabrands Content Studio, Paramount Brand Studio, and Endemol Shine Australia.
by Talon Admin – Apr 24, 2024
Martin Brown, Lisa Ronson, and Naysla Edwards among MFA Awards Signature Judges
Signature Judges were introduced at last year's MFA Awards to provide a strong advertiser voice to lead judging and ensure the focus remains on proven effectiveness.
by Alisha Buaya – Apr 23, 2024
News Corp and NRMA launch campaign to fix QLD’s Bruce Highway
NRMA's Michelle Klein: “Our claims data shows there has been a 48% increase in the number of incidents on the Bruce Highway between 2019 and 2023."
by Tess Connery – Apr 17, 2024
