Tag
Emotion
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Opinion
Forget being seen. Be felt. In advertising, visibility is important but overrated. We need to talk more about feeling. Deep down, gut-level feeling
Dave Jansen from Connecting Plots is picking a fight with the robots. He makes the argument for human-centered creative. "Nobody cares about a message unless it punches them in the feels."
by Talon Admin – Oct 7, 2025
