GfK
Showing 11 - 20 of 41 results

Radio360: What you need to know ahead of Tuesday's launch
The first phase will be launched alongside Radio Ratings Survey Three
by Tess Connery – Jun 4, 2023

CRA announces new audience measurement system for radio surveys
The Radio360 system is the most significant change to the radio audience measurement system in Aus since ratings began
by Mediaweek Admin – Oct 29, 2022

GfK Survey 6 results: Breakfast shows take commercial radio to another record high
A record-breaking 12.1 million listeners recorded
by Mediaweek Admin – Sep 28, 2022

Audio sector’s message on survey day: ‘Get on board with the evolution of radio’
CRA’s Jo Dick tells: ‘More opportunities now than ever. People buy it because it works’
by Talon Admin – Aug 22, 2022

CRA recruits its first participants to wear GfK MediaWatch
• The GfK MediaWatch uses audio matching to identify when wearers are listening to a radio station
by Mediaweek Admin – Mar 21, 2022

GfK's 2021 Summer Listening Report shows summer is prime time for Australian radio
• 72% percent of those aged 55 to 64 described radio as “like an old friend”.
by Mediaweek Admin – Feb 17, 2021

GfK has been measuring radio audiences, but without station results
• Commercial radio audiences climbed 7.1% to nearly 12 million
by Mediaweek Admin – Jul 24, 2020

Commercial radio audience grows as coronavirus restrictions ease
The GfK Radio Pulse involved a representative sample of 2,240 participants
by Mediaweek Admin – Jun 23, 2020

Drowning in radio data: CRA commissions GfK for online audience survey
“People have continued to rely on radio for information and companionship"
by Mediaweek Admin – May 19, 2020

Radio industry fast-tracks new survey methods as diaries shutdown
• GfK managing director, ANZ, Dr Morten Boyer comments
by Mediaweek Admin – Apr 6, 2020
