John Volckman
Showing 1 - 4 of 4 results
Downtime are now 'KenoGO Moments' as perfect opportunities to play
Emma Kasbarian: 'By turning downtime into playtime, they’ve helped us build a clear point of difference in the market and connect with Australians in everyday moments.'
by Alisha Buaya – Sep 10, 2025
Mentos taps Gen Z humour in cube-shaped gum campaign by The Idea Shed
Nikolah Gibson: 'We knew we had something special with Mentos Cube. Gen Z doesn’t want safe or same-old, they want something that feels like them.'
by Alisha Buaya – Sep 3, 2025
Mentos back emerging Aussie music talent with Fresh Sounds
Mentos has teamed with The Idea Shed and Rolling Stone Australia to launch Fresh Sounds, a campaign giving up-and-coming local artists real industry exposure.
by Mediaweek Admin – Aug 28, 2025
Kimberley-Clark Professional appoints The Idea Shed to content strategy and production
Chao Chen: 'Partnering with The Idea Shed allows us to bring our sustainability commitments to life in a way that resonates with our customers and distributor network.'
by Alisha Buaya – Mar 19, 2025
