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Karen Halligan

Showing 1 - 10 of 23 results

OzTAM Streamscape shows live broadcast TV faces pressure
Television

OzTAM Streamscape shows live broadcast TV faces pressure

The report points to rising BVOD and digital video viewing.

by Mediaweek AdminApr 30, 2026

TV still rules the lounge room as OzTAM’s new data widens the lens
News

TV still rules the lounge room as OzTAM’s new data widens the lens

Despite the device boom, the box still holds 85% of in-home viewing.

by Natasha LeeFeb 12, 2026

OzTAM adds Fetch TV as latest big data partner
Streaming

OzTAM adds Fetch TV as latest big data partner

Fetch TV will provide data from 700,000 households to OzTAM’s proof-of-concept project, boosting the future of TV audience measurement in Australia.

by Mediaweek AdminOct 2, 2025

Australians watch 16 billion minutes of broadcast content: VOZ data
Television

Australians watch 16 billion minutes of broadcast content: VOZ data

Karen Halligan: 'This report showcases not only the strength and continued evolution of television as a platform, but also the depth of data available within our VOZ database.'

by Talon AdminSep 17, 2025

MiQ to integrate OzTAM’s VOZ data into Sigma platform
Platforms

MiQ to integrate OzTAM’s VOZ data into Sigma platform

Karen Halligan: 'This local integration with MiQ’s global Sigma tool is another step towards ensuring agencies and advertisers can work as efficiently as possible.'

by Alisha BuayaAug 5, 2025

Marketing perspectives: Media buyers and industry leaders on backing News Australia's All Screens
Agencies

Marketing perspectives: Media buyers and industry leaders on backing News Australia's All Screens

Mediaweek caught up Sam Buchanan, Lisa Squillace, Daniela Rocchi, Karen Halligan and Peter Wilson at the All Screens roll out.

by Alisha BuayaAug 4, 2025

UnLtd appoints four new Board Directors to strengthen industry impact
Agencies

UnLtd appoints four new Board Directors to strengthen industry impact

UnLtd has named four new Board Directors from across the media and marketing landscape as it prepares for its next phase of growth under new CEO Philippa Moig.

by Mediaweek AdminJul 28, 2025

OzTAM integrates with Google DV360 for VOZ Streaming data service
News

OzTAM integrates with Google DV360 for VOZ Streaming data service

Google DV360 has joined OzTAM’s VOZ Streaming platform, enabling programmatic access to broadcaster BVOD inventory and standardised audience measurement.

by Tom GosbyJul 15, 2025

Netflix joins OzTAM: a step toward unified video measurement in Australia
Television

Netflix joins OzTAM: a step toward unified video measurement in Australia

The development marks a critical convergence of traditional broadcast and digital video measurement.

by Natasha LeeMay 25, 2025

OzTAM teams up with Samba TV and Nexxen team up to power the future of TV measurement
Television

OzTAM teams up with Samba TV and Nexxen team up to power the future of TV measurement

Yasmin Sanders: 'This isn’t just an evolution—it’s a bold step toward a smarter, more transparent future for audience measurement in Australia.'

by Alisha BuayaApr 8, 2025

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