LG
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Media Roundup: LG, Paramount join forces, Apple TV+ price rise, Spotify shares dip, CBA shifts to Amazon, Deloitte's AI blunder, and author Jilly Cooper dies
See the top industry stories trending today.
by Natasha Lee – Oct 7, 2025
The home screen is the new prime time for Connected TVs
LG Ad Solutions’ latest research finds the Smart TV home screen has become the starting point for half of Australian CTV viewers.
by Talon Admin – Aug 13, 2025
LG Ad Solutions launches in accelerating Australian CTV market, names Commercial Director
LG Ad Solutions has officially launched in Australia, with Alex Blundell Jones appointed as Commercial Director to lead its Sydney-based team.
by Tom Gosby – Jul 15, 2025
Radio Optimism tackles isolation with generated AI songs for loved ones
LG Electronics has introduced "Radio Optimism", an AI-powered campaign encouraging deeper human connection through personalised music sharing.
by Tom Gosby – Jun 25, 2025
Nexxen launches AI-powered audience assistant, with LG Ad Solutions among first adopters
Nexxen has integrated generative AI into its data platform via nexAI, providing brands like LG Ad Solutions with an audience discovery tool for rapid campaign planning.
by Tom Gosby – May 27, 2025
'We want more': MasterChef’s Marty Benson says sponsor demand is stronger than ever
'We’ve got as many sponsors now as we’ve ever had, and it just shows the strength of the show'.
by Natasha Lee – May 24, 2025
Foxtel Media secures major sponsors for 2025 AFL season
Martin Medcraf: 'The 2025 AFL season is an exceptional opportunity for brands looking to reach an engaged, sports-obsessed audience'.
by Natasha Lee – Mar 6, 2025
LG and Sky News launch new FAST offering, Sky News Now
Available on Channel 105, it brings together select content from channels produced by the network, including Sky News.
by Talon Admin – Jul 30, 2024
LG integrates appliances on Seven's Dream Home via Hearts & Science
LG has further extended the partnership by leveraging 7CIC, Seven’s new shoppable, in-content ad product.
by Alisha Buaya – Jun 3, 2024
LG targets Gen Z as it transforms into smart life solution brand
We want to build an authentic, emotional connection with Gen Z's... they are the future and they're very important for us.”
by Talon Admin – Nov 29, 2023
