Louise Cummins
Showing 1 - 9 of 9 results
ACAM warns marketers as AI drives surge in zero-click search
By early 2026, more than 70% of Google searches in Australia resulted in zero clicks through to a landing page.
by Natasha Lee – Apr 14, 2026
ACAM launches ART to turn AI adoption into accountable performance
The system offers CMOs and senior marketing leaders a structured framework for implementing AI.
by Vihan Mathur – Mar 4, 2026
IMAA updates AI guiding principles for indie agencies
There are new rules on targeting, vendor transparency and stronger governance.
by Mediaweek Admin – Feb 4, 2026
Adobe partners with local AI marketing group in push to upskill marketers and establish ethical frameworks
Adobe has joined IBM in backing the Australian Centre for AI in Marketing, supporting its mission to deliver ethical, practical AI education to marketers nationwide.
by Mediaweek Admin – Sep 2, 2025
Marketers urged to lead responsibly as AI risks eroding trust of young people
Marketers are often the first to introduce AI to young Australians—but without national oversight, experts warn it could erode trust for a generation.
by Mediaweek Admin – Aug 27, 2025
ACAM launches AI-Ready program to boost marketing capability
Just 52% of Australian marketers have moved beyond beginner-level AI adoption, prompting the Australian Centre for AI in Marketing to launch a practical new education program.
by Mediaweek Admin – Aug 21, 2025
Uncomfortable Growth® Uncut. Season 3, Episode 8 – Louise Cummins
“When you're outside of your comfort zone, that's when the magic happens.”
by Tom Gosby – Jul 23, 2025
IBM joins Australian Centre for AI in Marketing (ACAM) to help upskill marketers in AI
Miki Luong: 'There’s a strong alignment in how we both approach AI -purpose-led, human-centred, and grounded in trust.'
by Alisha Buaya – May 12, 2025
Australian Centre for AI in Marketing (ACAM) launches to help marketers embrace and understand AI
Louise Cummins: "Our vision for the centre is to create a future where every marketer in Australia confidently understands, embraces, and benefits from AI.'
by Alisha Buaya – Mar 18, 2025
