MAX
Showing 11 - 20 of 45 results
From confusion to connection: Inside Max Australia's bold social rebrand campaign
Ashleigh Bruton: 'Our strategy focused on being first to market with the news and then shaping the narrative with a playful approach.'
by Talon Admin – May 19, 2025
Max announces shock rebrand just six weeks after launching in Australia
Michael Brooks: 'Max is known as the home of HBO so this should be a clean shift for consumers.'
by Talon Admin – May 15, 2025
EssenceMediacom secures Lion media account from UM after competitive pitch
The review extended solely to Lion’s media agency remit, with no other creative or digital relationships impacted.
by Natasha Lee – May 7, 2025
Duncan Campbell: Kyle & Jackie O set for slow but steady Melbourne comeback
'Kyle acknowledges that the launch last year wasn't as successful as we had hoped, and we've made a lot of changes.'
by Natasha Lee – May 1, 2025
Max off to a strong start with Australian audiences, says Warner Bros. Discovery
The company has shared an early update on its progress and named it's most-watched show.
by Talon Admin – Apr 28, 2025
First Look: Succession creator Jesse Armstrong returns to screens with Mountainhead
Power, paranoia and and more billionaire drama from the creator of Succession.
by Mediaweek Admin – Apr 23, 2025
Media Roundup: TikTok challenges YouTube exemption, Comedian deletes political posts, Netflix eyes podcasters, Google pulls school reviews and Stan leans into local
See the top industry stories trending today.
by Natasha Lee – Apr 22, 2025
And Just Like That… Max brings back Carrie and the girls for third season
First look at the 12-part season starting on 30 May.
by Natasha Lee – Apr 17, 2025
Magical casting unveiled for HBO's Harry Potter series
HBO locks in powerhouse cast for Harry Potter reboot with fresh faces and franchise favourites.
by Natasha Lee – Apr 15, 2025
'Oh s**t moments': Max CEO JB Perrette on what defines the streaming giant
'As the launch campaign says, Max is all killer, no filler.'
by Natasha Lee – Apr 3, 2025
