Tag
Melissa Gilson
Showing 1 - 4 of 4 results
Opinion
You've got their data. Now what?
Melissa Gilson and Erryn Balzan of 5D explore why consumers are losing patience with the one-way exchange of their data.
by Duane Hatherly – Mar 17, 2026
Agency News
5D expands qualitative research division with senior hire
Erryn Balzan joins 5D as senior consultant in qualitative research and brand strategy, strengthening the consultancy’s focus on consumer behaviour.
by Mediaweek Admin – Oct 1, 2025
Agencies
Meeting of the Minds: Alex Vishney and Melissa Gilson from 5D
Vishney and Gilson reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.
by Alisha Buaya – Jul 4, 2025
News
Fifth Dimension becomes 5D as consultancy eyes growth across APAC
David Gemmola: '5D is not a traditional research agency; we are a strategic partner that transforms the complex into simple'.
by Natasha Lee – Apr 15, 2025
