Next&Co
Showing 1 - 10 of 25 results
Inside the 'insidiously brilliant' rise of Rainbet’s gambling empire
I repeat, this article is not sponsored by Rainbet.
by Vihan Mathur – Mar 30, 2026
AFFINITY leads a bold charge against the waste baked into modern media buying
The industry’s ‘shrug and spend’ era ends here.
by Natasha Lee – Nov 17, 2025
Next&Co: Advertisers waste record $123 million in digital ad spend
Retail brands continue to lead in ad spend wastage, followed by the finance sector. Google has topped the digital media waste list among media channels.
by Talon Admin – Jul 15, 2024
$100m in Q1 digital media wastage: 'Brands could be doing so much better'
The retail sector recorded $28.1 million in ad spend wastage.
by Alisha Buaya – May 14, 2024
Next&Co expands operations to US market
The agency is set to start servicing US brands throughout Oregon, Washington and California.
by Mediaweek Admin – Feb 21, 2024
Brands threw away $6 billion in wasted digital ad spend, Next&Co reports
Next&Co’s report found Google topped the digital media channel waste list with 49% of digital ad dollars at $167 million
by Mediaweek Admin – Jan 15, 2024
Digital advertising spend waste down more than $30 million in Q2
Despite the dip, brands are still wasting nearly half of their advertising dollars each quarter
by Mediaweek Admin – Jul 14, 2023
Next&Co report reveals over $100 million digital media was wasted in Q1 2023
"Knowledge will be power for advertisers in the coming months, and give them an edge in the market"
by Mediaweek Admin – Apr 17, 2023
Next&Co is appointed to Doctors on Demand
The independent agency will manage out-of-home, digital video, audio and programmatic media for trusted telehealth provider
by Mediaweek Admin – Mar 6, 2023
Next&Co is appointed as full-service media agency for ride-sharing company DiDi
"Our initial campaigns will be followed by more large-scale advertising initiatives soon"
by Mediaweek Admin – Feb 28, 2023
