Paramount
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Paramount Upfront 2024: Paramount gets the keys to Top Gear Australia
The eight-part series will begin filming later this year
by Mediaweek Admin – Oct 24, 2023
Paramount Upfront 2024: Paramount unveils new measurement tools to provide insights into brand and business KPIs
Rod Prosser: “The industry is shifting towards an outcome-based approach"
by Mediaweek Admin – Oct 24, 2023
Paramount Upfront 2024: Premium and Advertising tiers coming to Paramount+ from November 16
The Advertising tier will roll out in Australia in 2024
by Mediaweek Admin – Oct 24, 2023
From shoppable TV to Top Gear: Behind the 2024 Paramount Upfront
Rod Prosser: "We are very different in this market"
by Tess Connery – Oct 24, 2023
Michael Stanford: The most valuable media real estate across Australia is closer to home than you think
"TV is not just a survivor, it has adapted to the need states of the audience"
by Mediaweek Admin – Oct 20, 2023
How Paramount is preparing for the A-Leagues' "biggest and best season yet"
Nick Bower on making the most of the Matildas' momentum
by Tess Connery – Oct 12, 2023
How Paramount's AdSelector lets viewers choose their own adventure
Di Ho on the inaugural Super Mario Bros. Movie campaign that brought the tool to life
by Tess Connery – Oct 5, 2023
The return of Gladiators: Taking on Summer sport with 90s nostalgia
Rod Prosser: "We have a really strong legacy via Network 10 with younger demographics"
by Tess Connery – Oct 2, 2023
Smart TV partnership brings Paramount+ to VIDAA viewers
Beverley McGarvey: "It is further testament of our commitment to investing in customer choice.”
by Mediaweek Admin – Sep 25, 2023
Why bringing Nickelodeon to FTA has been a good slime for Paramount
Mediaweek sits down with Paramount's Jules Borkent and Beverley McGarvey
by Tess Connery – Sep 20, 2023
