PHD
Showing 11 - 20 of 68 results
Virgin Australia on transforming its brand perception with millennials and Gen Zs
'Our partnership with TikTok and PHD was truly collaborative.'
by Alisha Buaya – Feb 3, 2025
oOh!media launches ANZ Falcon with interactive, personalised OOH technology
Sian Chadwick: 'We’re connecting with audiences on a personal level, while reinforcing ANZ’s fraud detection and prevention technology.'
by Alisha Buaya – Jan 21, 2025
ANZ launches Falcon Lens AI experience via Special, T&DA, PHD and oOh!Media
Ryan Fitzgerald: 'ANZ Falcon Lens brings the consumer into the campaign, dramatising the power of the Falcon and putting a smile on the user’s face in the process.'
by Alisha Buaya – Jan 16, 2025
PHD promotes David Bielenberg and Elyse Foley to national roles
Stuart Bailey: 'We are excited to see them transfer the great work and momentum they have driven in the Melbourne and Sydney markets to a wider national remit.'
by Alisha Buaya – Oct 8, 2024
oOh!media launches 3D out of home campaign with ANZ Falcon
Chris Freel: "ANZ’s innovative approach showcases the full creative potential of 3D digital OOH at scale, driving brand fame by engaging audiences across our network."
by Alisha Buaya – Oct 2, 2024
'Major video disrupter' and a 'huge opportunity': Media buyers share their thoughts on Amazon's ad tier, sports streaming and rich first-party data
Mediaweek caught up with PHD's Hugh Davidson, Katherine Pochroj from EssenceMediacom, Sebastien Kriegel from UM Australia, and Avenue C's Paula Lopes.
by Alisha Buaya – Sep 27, 2024
The Shift 20 Initiative launches world-first casting channel on TikTok via Special and PHD
The channel will feature educational content from talent with disability represented by Zebedee.
by Talon Admin – Sep 19, 2024
Eileen Ooi appointed APAC CEO of Omnicom Media Group agency PHD
Tony Harradine: "Eileen has a unique ability to identify strategic opportunities and effectively converting them into tangible results."
by Alisha Buaya – Sep 11, 2024
ANZ creative agency pitch narrows as Special withdraws
Sian Chadwick: "The decision was mutually reached by both organisations."
by Talon Admin – Aug 16, 2024
UM defends federal government master media account
The account, valued between $150 to $240 million, has been with the IPG Mediabrands agency for the past six years.
by Talon Admin – Aug 13, 2024
