Tag
Secret Sounds Connect
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Agencies
Live Nation unveils Secret Sounds Connect rebrand
Kristy Rosser: 'Our evolution to Connect by Live Nation represents our ongoing commitment to amplifying brand and fan experiences in the incredible world of music.'
by Alisha Buaya – Mar 5, 2025

Data
Secret Sounds Connect finds 90% Gen Zs prefer to spend money on experiences over a house or car
The survey found most Gen Zs have discarded the “life blueprint” of their predecessors.
by Mediaweek Admin – Mar 4, 2024
