Special
Showing 21 - 30 of 46 results

All hail the Goddess of Pasta Sauce in new Mutti campaign
Samantha Filocamo: 'We are excited to continue this campaign with a focus now on our pasta sauces with our new 'Goddess of Pasta Sauce' that captures the same witty and bold style we've become known for.'
by Alisha Buaya – Jun 13, 2025

Inside the campaign: How WBD, EssenceMediacom and Special launched a new streaming service in a crowded market
Sasha Mackie, Pippa Berlocher and Lindsey Evans speak to Mediaweek about the teamwork behind bringing the platform to Australian consumers.
by Alisha Buaya – May 26, 2025

Uber Eats teams up with Aussie icon Huey to bring democracy sausages to your door via Special
Nicole Bardsley: 'The post-vote Democracy Sausage is a cherished part of Aussie culture.'
by Alisha Buaya – Apr 30, 2025

Special cements Uber APAC leadership team with key appointments
Cade Heyde: 'With Peter and Alan joining them, we believe we have one of the best, most exciting teams in the world.'
by Alisha Buaya – Apr 16, 2025

Specsavers Welcome to Melbourne Campaign wins Grand Prix at inaugural OMA Creative Awards
Elizabeth McIntyre: 'The benchmark has been set very high, and we can’t wait to see where the next wave of creative thinking and innovation will take outdoor advertising in the years to come.'
by Alisha Buaya – Apr 4, 2025

Bonds enlists Robert Irwin and Tkay Maidza to star in new campaign as it launches in the U.S via Special
Kedda Ghazarian: 'Bonds have been keeping Aussies comfy for over 100 years, so launching in the U.S. is an exciting new chapter for our brand.'
by Alisha Buaya – Apr 4, 2025

Origin launches ‘All Kinds of Useful’ brand platform via Special
Catherine Anderson: 'Our campaign aims to playfully showcase how this can be achieved with the flick of a switch.'
by Alisha Buaya – Apr 3, 2025

ANZ Plus draws on confident money management in latest campaign via Special
Sian Chadwick: 'ANZ Plus was created to help give you more control and clarity over your money.'
by Alisha Buaya – Mar 20, 2025

Smith’s chips draws on celebrating all the simple joys via Special
Katherine Twomey: 'We’re looking forward to where this and future work can remind Aussies why they love Smith’s.'
by Alisha Buaya – Feb 7, 2025

Special tapped as Warner Bros. Discovery's creative agency ahead of Max launch
Sasha Mackie: 'From day one, they nailed it with a pitch concept that’s punchy, innovative and unapologetically Max.'
by Alisha Buaya – Feb 6, 2025
