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Tag

VOZ

Showing 1 - 10 of 31 results

TV still rules the lounge room as OzTAM’s new data widens the lens
News

TV still rules the lounge room as OzTAM’s new data widens the lens

Despite the device boom, the box still holds 85% of in-home viewing.

by Natasha LeeFeb 12, 2026

Australians watch 16 billion minutes of broadcast content: VOZ data
Television

Australians watch 16 billion minutes of broadcast content: VOZ data

Karen Halligan: 'This report showcases not only the strength and continued evolution of television as a platform, but also the depth of data available within our VOZ database.'

by Talon AdminSep 17, 2025

MiQ to integrate OzTAM’s VOZ data into Sigma platform
Platforms

MiQ to integrate OzTAM’s VOZ data into Sigma platform

Karen Halligan: 'This local integration with MiQ’s global Sigma tool is another step towards ensuring agencies and advertisers can work as efficiently as possible.'

by Alisha BuayaAug 5, 2025

Netflix joins OzTAM: a step toward unified video measurement in Australia
Television

Netflix joins OzTAM: a step toward unified video measurement in Australia

The development marks a critical convergence of traditional broadcast and digital video measurement.

by Natasha LeeMay 25, 2025

OzTAM appoints Nexxen as latest VOZ streaming partner to boost programmatic trading
Television Data

OzTAM appoints Nexxen as latest VOZ streaming partner to boost programmatic trading

Continuing to drive BVOD programmatic trading efficiencies for the industry.

by Emma ShepherdMar 31, 2025

Australians watch 15 billion minutes of broadcast content: VOZ data
Television

Australians watch 15 billion minutes of broadcast content: VOZ data

Karen Halligan: 'BVOD and broadcast TV continues to reach a vast majority of the national population each week, with BVOD viewing particularly popular with under 55s.'

by Alisha BuayaFeb 26, 2025

Seven Network tops 2024 ratings year, Nine dominates key demos, and 10 shines with younger viewers
TV Ratings

Seven Network tops 2024 ratings year, Nine dominates key demos, and 10 shines with younger viewers

Key insights for advertisers from the 2024 TV ratings survey year.

by Emma ShepherdDec 2, 2024

OzTAM to launch VOZ Streaming: A new era for programmatic BVOD trading
Television

OzTAM to launch VOZ Streaming: A new era for programmatic BVOD trading

Karen Halligan: 'This launch aggregates BVOD inventory at scale and represents a significant innovation as we prepare for VOZ as a trading currency on 29 December 2024.'

by Mediaweek AdminNov 17, 2024

TV industry and agencies prepare for 'hugely critical' transition to VOZ
Television

TV industry and agencies prepare for 'hugely critical' transition to VOZ

Agencies have been frustrated with the delay, and say “the complexities around VOZ are regularly misunderstood and underestimated."

by Tess ConneryJul 29, 2024

'Gamechanger for the television industry': VOZ to become TV trading currency in December
Television

'Gamechanger for the television industry': VOZ to become TV trading currency in December

The MFA's Sophie Madden said that "industry education and training is the next crucial step to ensure a successful rollout."

by Tess ConneryJul 25, 2024

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