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AFR Executive Education hub aims to help workers looking to up-skill

• Australian higher education institutes showcase their courses in the hub

By Mediaweek AdminPublished Jun 17, 2022
2 min read
The Australian Financial Review AFR logo 1200x600

The Australian Financial Review (AFR) launched an innovative Executive Education hub on afr.com last year.

Recent research has found that 69% of workers are looking to learn new skills or retrain. In comparison, 43% of companies have increased their up-skilling opportunities since the pandemic.

Sector-specific education programs are growing in demand, with many workers looking to retrain or learn new skills. Companies have even increased their staff skill development over the past two years.

Globally renowned learning institutions, including RMIT, Melbourne Business School and leading online learning services provider Open LMS are among the first organisations to feature on the bespoke learning platform housed within the Work & Careers section of afr.com.

Australian higher education institutes such as universities and TAFEs, training and recruitment agencies will showcase their courses in the hub for business leaders and people who want to progress their careers.

The hub will bring together the authoritative education and careers editorial content of the Financial Review with sponsored stories, opinions, and information from education partners.

The platform allows for a unique opportunity for the executive education sector to engage with the masthead's 2.7 monthly audiences.

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Readers will be able to 'follow' the Executive Education platform to allow for a personalised news feed within the AFR website.

"The Financial Review is the established 'daily habit of successful people," said editor-in-chief Michael Stutchbury.

"Building on our Work & Careers franchise, we are partnering with key education providers to similarly become the daily habit of successful careers through this new Executive Education hub.

"With the job market heating up and the training and education sectors under pressure to recruit new students domestically, now is a critical time for businesses to upgrade the education of their teams. More than ever, companies will compete through the skills of their workforces."

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