Mediaweek Admin

Leonardo.Ai secures AU$47 million funding for generative AI content production platform
JJ Fiasson: "Creators see the power of our platform."
by Mediaweek Admin – Dec 7, 2023

Pringles and Thinkerbell launch "Shoot From The Chip" campaign following agency win
Dan Bitti: "The first step in how we start to engage in a fun way."
by Mediaweek Admin – Dec 7, 2023

Everything to know about the Summer cricket season commentators on Seven
The Summer Cricket season kicks off on December 7 with the Brisbane Heat v Melbourne Stars
by Mediaweek Admin – Dec 7, 2023

Havas Host and Reckitt turn billions of flies into ads in "Flyhunt" campaign for Mortein
Justin Ruben: "A fusion of creativity and innovation."
by Mediaweek Admin – Dec 7, 2023

ACMA reports subscription TV spend on Australian drama programs
All seven subscription TV licensees and channel providers met the minimum requirements
by Mediaweek Admin – Dec 7, 2023

WARC report: Marketers express cautious optimism for 2024 amid economic concerns
61% of marketers are optimistic despite economic worries, lists WARC.
by Mediaweek Admin – Dec 7, 2023
Icon Agency creates executive creative director role, appoints Michael Knox
Knox brings over 25 years of creative experience, gained locally and internationally, to the independent agency.
by Mediaweek Admin – Dec 7, 2023

IAB Australia announces latest instalment of measurement innovation series
Two additional modules are slated for release in 2024.
by Mediaweek Admin – Dec 7, 2023

VOZ on track for 2024 launch, entering final adoption phase
The third and final phase of broader industry adoption is now underway.
by Mediaweek Admin – Dec 7, 2023

Westfield and Lifeblood collaborate to encourage blood donations this Christmas
Chad Mackenzie: "It's actions like this that really make you believe."
by Mediaweek Admin – Dec 7, 2023

Amplify adds three senior appointments to its Australian team
Stepping up in the agency are Paige Lewis, Karina Munoz and Claire Hewitt.
by Mediaweek Admin – Dec 7, 2023

Kmart and Woolworths lead Christmas advertising awareness in Australian retail landscape
YouGov's findings highlight the top brands in Australian Christmas advertising this year.
by Mediaweek Admin – Dec 7, 2023

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