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Mediaweek Admin

Joined 201524197 posts
Mediaweek Admin
Pippa Leary: 'It’s time. Aussie news publishers need to wean themselves off the drug of social traffic'
Opinion

Pippa Leary: 'It’s time. Aussie news publishers need to wean themselves off the drug of social traffic'

News Corp Australia now talking about engaged reach: readers who come to the homepage every day and are not accidental clicks.

by Mediaweek AdminNov 14, 2024

Five game-changing media and marketing trend predictions for 2025
Opinion

Five game-changing media and marketing trend predictions for 2025

Matt Purcell: 'If brands want to stay relevant, they need to take control and actively support employees to represent the company.'

by Mediaweek AdminNov 14, 2024

RUSSH Media celebrates its 20th anniversary issue, Legacy
Publishing

RUSSH Media celebrates its 20th anniversary issue, Legacy

Jess Blanch: 'It’s humbling to reflect on the community of creative minds we’ve cultivated over the past two decades.'

by Mediaweek AdminNov 14, 2024

Vevo marks 5 years in APAC, and claims ‘Primetime of YouTube’ for 2025
Audio

Vevo marks 5 years in APAC, and claims ‘Primetime of YouTube’ for 2025

Steve Sos: 'As linear TV continues to decline, reaching younger audiences has become increasingly challenging for brands.'

by Mediaweek AdminNov 14, 2024

Media Roundup: Albo at war with tech, Another 9News exec exits, Guardian quits X as Musk labels it 'vile propaganda', AFL's new TV nights
News

Media Roundup: Albo at war with tech, Another 9News exec exits, Guardian quits X as Musk labels it 'vile propaganda', AFL's new TV nights

Countdown again rocks ABC studios, Fox News host to work in White House, As Trump wins - MSNBC losers, Game on at ABC Radio Melbourne.

by Mediaweek AdminNov 13, 2024

OMD claims number one spot in RECMA rankings
Agencies

OMD claims number one spot in RECMA rankings

Laura Nice: 'This achievement recognises the expansive capabilities of our talented people and our longstanding client partnerships.'

by Mediaweek AdminNov 13, 2024

Seven Degrees 2025: Seven's new total TV trading system launch date revealed
News

Seven Degrees 2025: Seven's new total TV trading system launch date revealed

Katie Finney: 'Phoenix is the future of total TV audience trading in Australia, powered by market-leading technology that will forever change media buying.'

by Mediaweek AdminNov 13, 2024

Seven Degrees 2025: 7REDiQ shifts insights from hindsight to foresight
News

Seven Degrees 2025: 7REDiQ shifts insights from hindsight to foresight

The new product gives marketers direct access to audience insights drawn from over 3,000 real-world and digital data points, with visibility into high-value audience segments.

by Mediaweek AdminNov 13, 2024

Seven Degrees 2025: Stranded on Honeymoon Island and Dr Chris Brown lead Seven's 2025 content slate
News

Seven Degrees 2025: Stranded on Honeymoon Island and Dr Chris Brown lead Seven's 2025 content slate

In 2025, 7NEWS will be introducing a new hour-long 12 noon bulletin.

by Mediaweek AdminNov 13, 2024

Patrick Forth joins Fabulate as chairman of the influencer marketing start-up
Agencies

Patrick Forth joins Fabulate as chairman of the influencer marketing start-up

Toby Kennett: 'Forth has a stellar track record of helping technology companies scale their operations and sustainably build their businesses.'

by Mediaweek AdminNov 13, 2024

Paul Broomfield joins Civic Data to lead as it new WA operation
News

Paul Broomfield joins Civic Data to lead as it new WA operation

Jason Fonseca: 'Understanding that the Perth market is underserved in what is already a complex and talent-starved industry, Civic Data is committed to bridging this gap.'

by Mediaweek AdminNov 13, 2024

IMAA launches inaugural Queensland 2024/25 Female Leaders of Tomorrow mentoring programme
Agencies

IMAA launches inaugural Queensland 2024/25 Female Leaders of Tomorrow mentoring programme

Sam Buchanan: 'Brisbane is home to a vibrant and growing indie media agency sector and this programme ensures that we are future proofing our talent and the industry.'

by Mediaweek AdminNov 13, 2024

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