Tom Gosby

TV Ratings Weekend 30 May - 1 June 2025: Lego Masters debut builds a big viewership
Nine’s Lego Masters Grand Masters Of The Galaxy made a strong debut on Sunday 1 June, drawing a national audience of 873,000 and a BVOD audience of 79,000.
by Tom Gosby – Jun 2, 2025

Chello leads Haiku brand launch for Greystar
Agency’s work with Greystar caps growth period with new clients including Qantas, Accor and Sydney Fringe Festival.
by Tom Gosby – Jun 2, 2025

Andy Lee’s animated series Do Not Watch This Show to air on ABC
Andy Lee's animated children's series Do Not Watch This Show will premiere on ABC iview on 4 July, bringing a comedic take on reluctant stardom to young audiences.
by Tom Gosby – Jun 2, 2025

Acast unveils AI-powered podcast tool for advertisers
Acast has launched Smart Recommendations, an AI tool that enables advertisers to identify podcast audiences in seconds using natural language prompts.
by Tom Gosby – Jun 2, 2025

The attention recession: How advertisers can leverage media quality metrics to win back customer focus
"Attention is not just another advertising metric—it’s a strategic tool that will define the next era of media measurement."
by Tom Gosby – Jun 2, 2025

Bluprintx acquires Skie to bolster global Salesforce and AI capabilities
Bluprintx has acquired APAC Salesforce consultancy Skie, expanding its AI and Salesforce services and reinforcing its strategy for international growth.
by Tom Gosby – May 30, 2025

Free yoga sessions with calming live sheep in Wise and HAVAS Red “Fleece Free FX” campaign launch
Wise has teamed up with HAVAS Red to launch “Fleece Free FX,” a sheep-themed Bondi pop-up calling out hidden travel fees and helping Aussies restore financial baa-lance.
by Tom Gosby – May 30, 2025

TV Ratings Thursday 29 May 2025: Women’s State of Origin wins key demos
Nine’s Women’s State of Origin finale pulled strong numbers across all key demos, beating 9News and Seven News among 16-39s and 25-54s.
by Tom Gosby – May 30, 2025

Aussie leads first Hayu original: The Real Housewives of London
Hayu commissions its first original series, introducing six London-based cast members led by Australian Juliet Mayhew.
by Tom Gosby – May 30, 2025

Voltaren secures naming rights for City2Surf in new three-year deal
Voltaren has announced a three-year naming rights partnership with the City2Surf, beginning with the inaugural Voltaren City2Surf on August 10, 2025.
by Tom Gosby – May 30, 2025

Podcast Week: TIME’s creative mind, Shopify’s ad surge, Dee Madigan's WFH warning
TIME’s D.W. Pine reveals what makes a cover iconic, Shopify tops podcast ad spend, and Dee Madigan flags risks of remote work for women in media.
by Tom Gosby – May 30, 2025

Broadsheet appoints senior editorial and commercial leaders for London launch
Australia’s leading independent culture publisher prepares for international debut with key hires in London.
by Tom Gosby – May 30, 2025
