Vihan Mathur

Taboola’s DeeperDive AI hits 7 million monthly users in 8 months
The product is being positioned as one of the largest AI answer engines on the open web.
by Vihan Mathur – Apr 9, 2026

SharkNinja lifts sales 12% with retail media push via Zitcha and Market Media
The campaign generated more than 830,000 impressions and over 6,400 clicks across all channels.
by Vihan Mathur – Apr 9, 2026

JCDecaux nabs Western Sydney International Airport OOH account
The win will see JCDecaux design and deliver a full-scale digital airport network from the ground up.
by Vihan Mathur – Apr 9, 2026

CGA reshuffles leadership as Vice President steps down
Lisa Campbell is elected as Vice President, following Anousha Zarkesh's departure.
by Vihan Mathur – Apr 8, 2026

'New level of gameplay, strategy and competitiveness': The Floor returns to Nine
One winner and $200,000 grand prize on the line.
by Vihan Mathur – Apr 8, 2026

Comic Rhys Nicholson to host 2026 SPA Awards
Winners will be announced at the ceremony on Thursday, 30 April at The Star on the Gold Coast.
by Vihan Mathur – Apr 8, 2026

oOh!media pulls plug on reo retail media arm
As part of the change, oOh!media will transition its retail media offering with Petbarn to an in-house model.
by Vihan Mathur – Apr 8, 2026

Time Under Tension named OpenAI Services Partner
The partnership will support its work designing and deploying secure, enterprise-grade solutions using OpenAI models.
by Vihan Mathur – Apr 8, 2026

oOh!media chair Tony Faure to retire
Philippa Kelly will assume the role of Chair immediately following the AGM.
by Vihan Mathur – Apr 8, 2026

VMO taps Georgia Cerutti as NSW Sales Director
The appointment is effective immediately.
by Vihan Mathur – Apr 8, 2026

Optus and Droga5 urge audiences to ‘put down your phone’ in new cinema campaign
The campaign marks the agency’s first film work for Optus since it was appointed the lead creative agency in 2025.
by Vihan Mathur – Apr 8, 2026

Super Mario Galaxy Movie drives biggest opening of 2026 over Easter long weekend
It's up 52% compared to the same period last year.
by Vihan Mathur – Apr 8, 2026
