Vihan Mathur

Gina Rinehart tops The Australian’s Richest 250 billionaire list
This year’s list includes 188 billionaires, up from 170 last year, alongside 29 newcomers.
by Vihan Mathur – Mar 20, 2026

Vodafone swaps product demo for moshpit in Samsung launch
The music activation was centered on the launch of Samsung Galaxy S26 at Dead Set.
by Vihan Mathur – Mar 20, 2026

AFI, AACTA confirms CEO Damian Trewhella exit. Or have they?
‘We thank Damian for his service and wish him well in his next chapter.’
by Vihan Mathur – Mar 19, 2026

SBS brings multilingual voices to Bondi in Harmony Week
SBS will also take part in Waverley Council’s Global Table event at Bondi Junction.
by Vihan Mathur – Mar 19, 2026

Independent agency Sweeney Advertising celebrates 25 years
The agency will mark the milestone with foundation clients and long-standing partners through a series of events reflecting on its 25-year journey.
by Vihan Mathur – Mar 19, 2026

Rainbow toastie or ice cream sushi? Sydney Royal Easter Show bets on viral food for Gen Z
The Show is leaning into viral food culture with a new social-led campaign aimed at younger audiences.
by Vihan Mathur – Mar 19, 2026

IMMA brings 200+ to Indie Clean Up Australia Day
The activation involved the participants collecting more than 150 kilograms of rubbish across four locations.
by Vihan Mathur – Mar 19, 2026

AiMCO issues giveaway compliance rulebook for creators
'The influencer marketing industry is expected to hit $1 billion, showing just how important influencer campaigns and partnerships have become.'
by Vihan Mathur – Mar 19, 2026

LinkedIn brings BrandLink to Australia
BrandLink allows marketers to place video ads adjacent to trusted editorial content.
by Vihan Mathur – Mar 19, 2026

CBAA spotlights multicultural radio in Harmony Week
More than 1.5 million culturally and linguistically diverse Australians tune into community radio every day.
by Vihan Mathur – Mar 19, 2026

Casting Guild of Australia and Showcast reveal First Nations acting finalists
'Seeing the breadth of talent from our mob makes me so excited for the future.'
by Vihan Mathur – Mar 18, 2026

Amazon Ads and Spotify expand partnership in Australia
The move will allow Australian marketers to plan and buy across connected TV, display, audio and video within a single programmatic workflow.
by Vihan Mathur – Mar 18, 2026
