Vihan Mathur

QMS revives 3DOOH campaign for Beefmaster
'It's a bold visual statement.'
by Vihan Mathur – Nov 5, 2025

Supermassive wins Cover-More following competitive pitch
'Supermassive impressed us with their compelling strategic thinking and bold approach to creativity.'
by Vihan Mathur – Nov 5, 2025

The Wiggles drop 'remix album' on screen-free platform
The collection brings the fun to playtime, car rides and bedtime set to be the soundtrack of the summer.
by Vihan Mathur – Nov 4, 2025

Brands pivot to affiliates for cheaper growth
“Affiliate marketing is no longer a niche tactic. It’s a core part of the modern marketing mix.”
by Vihan Mathur – Nov 4, 2025

ABC news chief gets $110k bump amid shaky performance
The raise takes his total package to $667,900.
by Vihan Mathur – Nov 4, 2025

‘How Ridiculous’ joins the influencer rat race with new iced tea brand
"Creators have strong audiences, so giving them a tangible product just makes sense"
by Vihan Mathur – Nov 4, 2025

Bec Judd cover kicks off STM’s 21st with a brand-ready flex
STM has evolved into a premium platform reaching more than 236,000 West Australian readers weekly.
by Vihan Mathur – Nov 3, 2025

The Daily Aus raids top talent to fuel youth-news power play
"We're here to build something that lasts".
by Vihan Mathur – Nov 3, 2025

Dan Murphy’s says shut up and save with just a look
"It celebrates the Dan in all of us"
by Vihan Mathur – Nov 3, 2025

Hip hop rehab: MMAD and Supermassive launch youth radio
“Music has the power to transform lives for the better”
by Vihan Mathur – Nov 3, 2025

Billie Ellish urges billionaires to 'give your money away'
'If you’re a billionaire, why are you a billionaire?'
by Vihan Mathur – Oct 31, 2025

Are Media welcomes Dean Bishop as the agency lead
"We’re unlocking powerful new ways for partners to grow with us.”
by Vihan Mathur – Oct 31, 2025
