HOKA extends principal partnership with Sydney Half Marathon

HOKA Australia has extended its principal partnership of the HOKA Runaway Sydney Half Marathon, to take over the streets of Sydney on 4 May.

The shoe brand will host a HOKA Hub at The Domain, which serves as the race’s new start and finish line, as part of its continued commitment to the running community,

The HOKA Hub will feature a welcoming space for runners to rest, recover, and connect pre and post race. Other highlights include product personalisation, sign-making stations, and complimentary food and beverages from much-loved local vendors including ButterBoy, Allpress Espresso, FUNDAY Natural Sweets, and Natural Chip Co.

This year’s event has officially sold out, with over 25,000 participants registered—breaking last year’s record of 19,500. More than 75% of entrants are first-time participants, underscoring the event’s growing reach and appeal to new runners across Australia.

"The HOKA Runaway Sydney Half Marathon is a community celebration of the joy of running," said Molly Rugg, Marketing Manager, HOKA ANZ, Accent Group.

"We’re proud to support and connect thousands of runners of all ages and abilities as they take on this iconic course."

On the HOKA Track

The course offers a rare street-level view of Sydney’s most iconic landmarks, including the Sydney Opera House, Harbour Bridge, and Sydney Tower Eye, winding through the central business district for a city running experience like no other.

The HOKA Runaway Sydney Half Marathon is part of the Runaway Marathon Series, which also includes destination races in Queenstown and Hawke’s Bay (New Zealand) and Noosa (Queensland), combining world-class running with stunning landscapes, local culture, and community connection.

Earlier this year, HOKA transformed the North Bondi Surf Life Saving Club into The Cushion House, where runners of all levels can explore the latest innovation in ultra-cushioned running.

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