Agency News
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Seven Upfront 2024: Media buyers share their thoughts and opinions on the network's offerings
The network showcased its "massive" new announcements for the year ahead as part of the SXSW Sydney
by Alisha Buaya – Oct 19, 2023

Advertising Pays report reveals the economic power of Australian advertising
The report found the industry’s impact at $53 billion, 2.1% of Australia’s total GDP in 2022
by Mediaweek Admin – Oct 19, 2023

Publicis Groupe ANZ announces launch of paid menopause leave
Publicis Groupe will also partner with Menopause Friendly Australia to provide managers with coaching and education
by Mediaweek Admin – Oct 19, 2023

PHD Australia announces partnership with Beatgrid to bolster cross-media measurement capabilities
Alex Pacey: "Our partnership with Beatgrid endorses our sincere belief in the power and importance of accurate, actionable, measurement"
by Mediaweek Admin – Oct 19, 2023

Kaimera names Garth Moring as general manager as the agency expands in Melbourne
Garth Moring: "I know that the proposition Kaimera offers - making media simple - will have a major impact in this market"
by Mediaweek Admin – Oct 18, 2023

WPP announces merger of Wunderman Thompson and VMLY&R to create VML
Jon Cook: "We don’t believe there is another company as creatively awarded with our depth in customer experience and commerce"
by Mediaweek Admin – Oct 18, 2023

Telstra announces new agency partnerships with +61, Bear Meets Eagle On Fire and TBWA
Brent Smart: "We have big creative ambitions and this is about the best talent and thinking from three agencies at the top of their game"
by Mediaweek Admin – Oct 18, 2023

Hiranthi Jayaweera joins Carat as NSW managing director
Hiranthi Jayaweera: "I can’t wait to be working with the uniquely skilled and talented teams at dentsu"
by Mediaweek Admin – Oct 18, 2023

Chief Creative Officer Cam Blackley leaves M&C Saatchi AUNZ
Cam Blackley: "M&C Saatchi globally is going through a period of transition"
by Mediaweek Admin – Oct 17, 2023

Gareth Davies reflects on the evolution and achievements of Amplify Australia as it marks its fifth year in business
Plus: Davies on what he has learned as a leader, his outlook for Amplify's future and SXSW Sydney
by Alisha Buaya – Oct 17, 2023

Spark Foundry study finds clients want agency teams built around skillset - not seniority
Imogen Hewitt: "We all have plenty of data, so it’s about how you best use it as one of the key ingredients of good strategy"
by Mediaweek Admin – Oct 16, 2023

Murmur Group helps Western Sydney Wanderers kick-off the new season with a new campaign
Taz Papoulias: "Our approach is very audience-first focussed…we set out to build a strategy worthy of WSW"
by Mediaweek Admin – Oct 13, 2023

Bench Media welcomes Nick Cleaver to its advisory board
Ori Gold: "He brings an enormous depth and breadth of experience to the role and has a hugely successful track record"
by Mediaweek Admin – Oct 11, 2023

Mediahub is appointed media partner for New Balance
Sue Squillace: "We're thrilled that a leading brand like New Balance saw the benefits of our integrated model"
by Mediaweek Admin – Oct 10, 2023

Murmur Group welcomes Craig Sue and Janice Chan
The roles will see both leaders continue to drive and challenge planning excellence and effectiveness across the agency
by Mediaweek Admin – Oct 10, 2023

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