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Agency News

Latest stories

"Real competition" or "overkill"? Media buyers weigh in on Hubbl
Agencies

"Real competition" or "overkill"? Media buyers weigh in on Hubbl

Mediaweek asked media buyers about Hubbl's biggest selling points and how it changes the landscape.

by Alisha BuayaFeb 26, 2024

UM appointed media agency of record for Chery
Agencies

UM appointed media agency of record for Chery

The agency's remit includes all media strategy, planning and buying in Australia.

by Mediaweek AdminFeb 26, 2024

UM veteran Andrew Murray exits; agency makes redundancies
Agencies

UM veteran Andrew Murray exits; agency makes redundancies

Murray spent 20 years with the agency, with the last four years as its national head of trading.

by Alisha BuayaFeb 25, 2024

PHD retains AFL media account
Agencies

PHD retains AFL media account

PHD first won the business in 2019 from Dentsu's Vizeum, but the AFL took the work in-house over COVID. Now back in PHD's hands, the account will be run out of Melbourne.

by Mediaweek AdminFeb 22, 2024

Alex Sol Watts departs from creative agency Bullfrog
Agencies

Alex Sol Watts departs from creative agency Bullfrog

"With these things, it's better to make a call when your gut tells you versus waiting and seeing."

by Alisha BuayaFeb 21, 2024

Social Soup appoints Jess Hope to the new role of head of growth and innovation
Agencies

Social Soup appoints Jess Hope to the new role of head of growth and innovation

Hope has spent the past few years helping brands in the FMCG, tech and finance sectors to collaborate with creators.

by Mediaweek AdminFeb 21, 2024

Dentsu Creative and Love Media launch The Iconic's new brand platform
Agencies

Dentsu Creative and Love Media launch The Iconic's new brand platform

'Got You Looking' is Dentsu Creative's first major brand campaign for The Iconic.

by Mediaweek AdminFeb 19, 2024

Thinkerbell picks up Hort Innovation's integrated account
Agencies

Thinkerbell picks up Hort Innovation's integrated account

Thinkerbell has won the integrated account - spanning creative, media, PR, and social - following a competitive pitch, Mediaweek can reveal. TBWA previously held the creative, PR, and social account. Atomic 212 was the brand's media agency, appointed in early 2020. This time around, Hort Innovation went to market for a full-service solution.

by Talon AdminFeb 19, 2024

Ex-Foxcatcher's David Gaskill launches AI data collection platform ZRO Fox
Agencies

Ex-Foxcatcher's David Gaskill launches AI data collection platform ZRO Fox

David Gaskill: "It will become vital to ensure the data required for customisation and prompting is available."

by Mediaweek AdminFeb 19, 2024

Next Creative Leaders awards recognises Stacey Karayannis and Kiah Nicholas for their work and leadership
Agencies

Next Creative Leaders awards recognises Stacey Karayannis and Kiah Nicholas for their work and leadership

The awards celebrates and gives a global platform to talented, gender-expansive creatives on the rise in the industry.

by Alisha BuayaFeb 16, 2024

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