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Mediabrands appoints Lucy Formosa Morgan as the new MD of Magna Australia
Agencies

Mediabrands appoints Lucy Formosa Morgan as the new MD of Magna Australia

• Formosa Morgan replaces Nick Durrant who recently resigned

by Mediaweek AdminJun 28, 2022

ANA, WARC, and LIONS announce research partnership to establish a culture of effectiveness
Agencies

ANA, WARC, and LIONS announce research partnership to establish a culture of effectiveness

• The project addresses the culture of effectiveness and elements of campaign effectiveness

by Mediaweek AdminJun 28, 2022

Amobee partners with iD Social to offer insights and ad efficiencies in paid social campaigns
Agencies

Amobee partners with iD Social to offer insights and ad efficiencies in paid social campaigns

• The partnership allows advertisers to build and activate unified audience pools

by Mediaweek AdminJun 28, 2022

IMAA Pulse Survey finds indie agencies will grow in staff but the talent pool remains poor
Agencies

IMAA Pulse Survey finds indie agencies will grow in staff but the talent pool remains poor

• The survey also found indie agencies are also focused on diversity and inclusion and sustainability

by Mediaweek AdminJun 28, 2022

Bastion Amplify expands its social media team with three senior appointments
Agencies

Bastion Amplify expands its social media team with three senior appointments

• Swankie, Andrews and Wolf will lead the continued growth of the independent agency

by Mediaweek AdminJun 28, 2022

Magnite announces Maddy Mewing as seller lead in Australia
Agencies

Magnite announces Maddy Mewing as seller lead in Australia

• Mewing is covering Nikola Small’s role while she is on maternity leave

by Mediaweek AdminJun 28, 2022

Mindshare launches Australian first Inclusion Private Marketplace
Agencies

Mindshare launches Australian first Inclusion Private Marketplace

• Inclusion PMP also ensures the media it invests in is inclusive, diverse and represents all Australians

by Mediaweek AdminJun 28, 2022

Yakkazoo MD Mark Barrett discusses the agency's growth in the digital space
Agencies

Yakkazoo MD Mark Barrett discusses the agency's growth in the digital space

• Barrett also spoke about the merger with Frontier Media and joining the IMAA

by Alisha BuayaJun 27, 2022

Delacon launches call tracking integration for Google Ads in APAC
Agencies

Delacon launches call tracking integration for Google Ads in APAC

• The call tracking solution also monitors time, date, length and result of calls

by Mediaweek AdminJun 27, 2022

WPP named the most creative company of 2022 at Cannes Lions Festival of Creativity
Agencies

WPP named the most creative company of 2022 at Cannes Lions Festival of Creativity

• The award is given to the company which earned the most points across its agencies

by Mediaweek AdminJun 27, 2022

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