Agency News
Latest stories
Pinterest CMO Andréa Mallard exits after eight years
Over time, Mallard has become one of the company's most influential internal voices.
by Natasha Lee – Jan 8, 2026
DoubleVerify brings DV Authentic Streaming TV via IMDb
DoubleVerify notes that 83% of Americans now use streaming services and many prefer ad-supported models.
by Vihan Mathur – Jan 7, 2026
Born Bred Talent promotes Stephanie Scicchitano as managing director in leadership reset
Founder Clare Winterbourn has formally stepped away from the business.
by Vihan Mathur – Jan 7, 2026
Reddit enters the AI-powered advertising race with Max Campaigns
The launch comes as Reddit continues to scale its advertising business.
by Vihan Mathur – Jan 6, 2026
Good Humans PR marks three years by choosing relationships over robots
While the agency is deploying AI behind the scenes, it's not doing so in place of people.
by Vihan Mathur – Jan 5, 2026
Dropped from the world’s happiest list? Australian Lamb says the data’s cooked
A new campaign, created by Droga5 ANZ, part of Accenture Song, is aiming to prove it.
by Vihan Mathur – Jan 5, 2026
Patrick Nakkan joins Foxtel as head of partnerships, commercial
Nakkan said he was “thrilled” to be starting a new chapter.
by Vihan Mathur – Dec 19, 2025
FlightStory makes seven-figure investment in Hot Smart Rich to scale female ambition brand
The platform is designed to encourage women to take ownership earlier.
by Vihan Mathur – Dec 19, 2025
Magnum Ice Cream Company firms up Publicis relationship but 'melts' internally via Ben & Jerry's
It marks a significant step in the ice cream giant’s transition to operating as a standalone business.
by Vihan Mathur – Dec 18, 2025
VML appoints Vanessa Tout as managing director as Sarah Bailey exits agency life
The move marks a leadership handover at a time of sustained momentum for the agency.
by Natasha Lee – Dec 18, 2025
humann appointed Sydney Royal Easter Show communications partner
It comes following a competitive multi-agency pitch.
by Mediaweek – Dec 18, 2025
Haleon Australia lifts brand suitability across social video with DoubleVerify
The improvement points to the growing role of pre-bid solutions.
by Vihan Mathur – Dec 18, 2025
TAG appointed to lead Portsea Golf Club’s centenary strategy
Exploring the early years, people and stories that shaped it.
by Makayla Muscat – Dec 18, 2025
Orange Line caps off 2025 with AlertForce SEO win
Visibility was a key factor in the decision.
by Vihan Mathur – Dec 18, 2025
QMS sells out Milano Cortina 2026 Winter Games network
Tim Murphy: 'The European time zone is perfect for Australian out of home audiences.'
by Vihan Mathur – Dec 17, 2025
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