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eBay Live doubles down on gaming and collectables culture
eBay Live will host a dedicated Pokémon and Magic-themed shopping event, hosted by Bajo and featuring gaming creator Lachlan Power.
by Vihan Mathur – May 25, 2026

Asembl and Macro Mike proteinify Bubble O’Bill and Banana Paddle Pop
They join the Golden Gaytime Inspired Almond Protein Powder, which launched in 2024.
by Vihan Mathur – May 25, 2026

MC&V adds Canva and Canteen to client roster
The client wins come as brands move AI from experimentation into real campaign production.
by Vihan Mathur – May 25, 2026

OpenAI launches quickstart guide for Ads Manager Beta
Advertisers can create campaigns through a guided, step-by-step flow or via bulk upload at scale.
by Vihan Mathur – May 24, 2026

'All-out assault on the senses': Vivid Sydney transforms Argyle Cut into giant laser rave
This is not your average rave. It comes with enough sensory overload to make it feel illegal.
by Vihan Mathur – May 23, 2026

EXCLUSIVE: How CMOs can maximise SEO even as AI rewires search
In this exclusive chat with Mediaweek Edge Marketing’s Luke Gosha explains why the fundamentals have not changed.
by Vihan Mathur – May 22, 2026

Omnicom faces shareholder revolt over John Wren’s A$108.5m package
Arthur Sadoun remains the lowest-paid holdco CEO amongst rivals WPP and Omnicom.
by Vihan Mathur – May 22, 2026

Think HQ taps former Dentsu leader as Chief Operating Officer
Victoria Gehrig has been appointed Chief Operating Officer.
by Vihan Mathur – May 22, 2026

ACM links with Passendo to overhaul newsletter advertising
The deal makes ACM the first publisher in Australia to implement Passendo’s ad-serving technology end-to-end.
by Vihan Mathur – May 21, 2026

Two Palms lands Ferrari and Turo social accounts
Two Palms now counts Ferrari, Turo and Jaguar Land Rover among its automotive clients.
by Mediaweek – May 21, 2026

Tonic appointed to lead Big Dry Friday PR campaign
The agency will manage national awareness and participation activities ahead of the June fundraising campaign.
by Mediaweek – May 21, 2026

City of Melbourne embraces winter with ‘Melbourne at its most Melbourne’
The campaign contrasts stereotypes of winter with energy that is 'unmistakably Melbourne'
by Vihan Mathur – May 21, 2026

Houston Group adds Amanda Szylo Duncan as Chief Strategy Officer
Szylo Duncan joins after nearly eight years at Interbrand, working as Managing Director and Head of Strategy.
by Vihan Mathur – May 21, 2026

Val Morgan Cinema launches glasses-free 3D ads with Red Bull
Special 3D creative ads are created to run alongside The Mandalorian and Grogu.
by Vihan Mathur – May 21, 2026

David Fernandez joins SBS as National Manager, Digital and TV Sales
Fernandez joins from Cartology, part of Woolworths Group, where he served as Head of Growth.
by Vihan Mathur – May 20, 2026

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