Latest stories
Optus launches ‘Pride blooms from Yes’ for Mardi Gras 2026 via Apparent
Optus will support key festival moments from Fair Day through to the Parade, alongside LGBTQIA+ inclusion initiatives.
by Vihan Mathur – Feb 24, 2026
IMAA unveils tech council and academy expansion at Sydney Indie-Pendence Day
The tech council is designed to bring together agency leaders across technology, data and digital innovation.
by Vihan Mathur – Feb 20, 2026
Special Australia updates national leadership team with four senior appointments
It comes as it continues to scale its national operations and creative offering.
by Vihan Mathur – Feb 19, 2026
‘Different niche in the market’: Narrative Communications taps Sydney with new global lead
Sophie Mullen will take the reins in the Sydney office.
by Vihan Mathur – Feb 17, 2026
Supermassive nabs Josh Taylor-Dadds as first-ever executive strategy director
Taylor-Dadds joins from TBWA Sydney, where he was head of strategy.
by Vihan Mathur – Feb 11, 2026
Bankwest expands ‘Just Enough Bank’ campaign with Bear Meets Eagle On Fire
The spots feature customers whose financial worries have been replaced by slightly odd concerns.
by Vihan Mathur – Feb 9, 2026
Ex-Porter Novelli veterans launch independent firm MGR&CO
The founders bring a combined 65 years’ experience.
by Vihan Mathur – Feb 3, 2026
Oodle Media onboards Isabella White as account director
White joins from Wavemaker.
by Vihan Mathur – Feb 3, 2026
Velocity Frequent Flyer ‘points’ the savvy way to holiday in cheeky campaign
Land in paradise on Velocity Points? You played it well.
by Vihan Mathur – Jan 20, 2026
100% Digital announces Calvin Pinnegar as equity partner
The partnership is effective immediately.
by Vihan Mathur – Jan 19, 2026
