Latest stories
Impressive achieves B Corporation accreditation
Robert Tadros: 'When our people thrive, our business thrives. Our goal has always been to create an environment where our team is engaged, valued, and empowered to make an impact.'
by Alisha Buaya – May 20, 2025
Shane Jacobson fronts new mental health campaign for truck drivers via Keep Left
Laura Agricola: 'This campaign leans into the power of mates and mental resets.'
by Alisha Buaya – May 20, 2025
Emotive appointed as lead creative partner for Perfection Fresh
Luke Gibson: 'We needed an agency that could push creative boundaries across both traditional and non-traditional channels with ideas that avoid the dreaded ‘meh’.'
by Alisha Buaya – May 20, 2025
Clemenger BBDO appoints Head of Brand and Communications
'Lindsay is not just a communications leader. She’s a business driver. She brings a rare combination of global experience, local market knowledge and commercial focus.'
by Alisha Buaya – May 20, 2025
Toblerone breaks the mould with News Corp Australia's Total News Experience
How luxury, storytelling and a distinct chocolate triangle delivered impact.
by Natasha Lee – May 19, 2025
SEEK highlights AI-powered search and match functionality in new campaign via Droga5 ANZ
Maryanne Tsiatsias: 'Together with Droga5, we had the task of bringing the power of SEEK to life in a way that was both refreshing and distinctive while also tapping into the playful side of our brand personality.'
by Alisha Buaya – May 19, 2025
Allianz launches 'Care You Can Count On' brand positioning via Howatson+Company
Laura Halbert: 'With a bit of guts, magic and Avril Lavigne, we used storytelling to lift the brand into fresh space in the insurance category.'
by Alisha Buaya – May 19, 2025
The Pistol appoints Head of Owned Channels
Jaime Nosworthy: 'His expertise will allow us to deliver more holistic media strategies for our clients, driving efficiency and better utilisation of owned channels.'
by Alisha Buaya – May 19, 2025
Aussies prioritise experiences over material possessions amid economic uncertainty: Mediahub
Linda Fagerlund: 'Australians are tightening their belts, but they're also reframing what brings happiness. Contentment now centres on connection, quality time, and feeling in control.'
by Alisha Buaya – May 19, 2025
Taboola appoints new APAC regional lead as platform expansion continues
In the newly-created leadership role, Pant will lead the growth and alignment of Taboola’s publisher partnerships across Asia Pacific.
by Mediaweek Admin – May 19, 2025
