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Latest stories

Ogilvy, Gidget Foundation say newborn parents need care in harrowing campaign
Agencies

Ogilvy, Gidget Foundation say newborn parents need care in harrowing campaign

Rigg-Smith: "It is beautiful work and I genuinely hope we can reach as many people as possible with it."

by Alisha BuayaJun 4, 2024

The Hallway launches Australia's first hybrid ute: GWM Cannon Alpha Hybrid
Agencies

The Hallway launches Australia's first hybrid ute: GWM Cannon Alpha Hybrid

"We knew there’d be some raised eyebrows at the launch of Australia’s first ever full hybrid ute."

by Alisha BuayaJun 4, 2024

Inside the Michael Hill rebrand: Outdoor, cinema, and Vogue get media dollars
Marketing

Inside the Michael Hill rebrand: Outdoor, cinema, and Vogue get media dollars

“I haven’t had an increased budget since the day I started at Michael Hill. I had exactly the same marketing spend when I began."

by Talon EditorJun 3, 2024

Tangram named Uniplan's digital transformation partner
Agencies

Tangram named Uniplan's digital transformation partner

"Our extensive RFP process aimed to identify the best partner, and Tangram stood out."

by Alisha BuayaJun 3, 2024

Producible launches with merger of two production houses
Agencies

Producible launches with merger of two production houses

"We are launching a club that invites visionaries, creatives, and producers to execute exceptional work."

by Alisha BuayaJun 3, 2024

Alex Derwin and Hugh Munro unveil new shop, Rick Barry
Agencies

Alex Derwin and Hugh Munro unveil new shop, Rick Barry

Mediaweek broke the news of Derwin's departure from BMF and intention to launch his own shop in April.

by Talon EditorJun 3, 2024

HCF and Clemenger BBDO invite members to join 'Value Ads' campaign
Brands

HCF and Clemenger BBDO invite members to join 'Value Ads' campaign

Tatiana Papavero: "We needed to hone in on the value members are seeking in a meaningful way."

by Talon EditorJun 3, 2024

LG integrates appliances on Seven's Dream Home via Hearts & Science
Agencies

LG integrates appliances on Seven's Dream Home via Hearts & Science

LG has further extended the partnership by leveraging 7CIC, Seven’s new shoppable, in-content ad product.

by Alisha BuayaJun 3, 2024

Maurice Blackburn Lawyers appoints Match & Wood and Overdose Digital
Agencies

Maurice Blackburn Lawyers appoints Match & Wood and Overdose Digital

The account was held by incumbent Half Dome for the past six years.

by Alisha BuayaJun 3, 2024

Simon Pugh joins Apparent as chief media officer
Agencies

Simon Pugh joins Apparent as chief media officer

Pugh joins the independent agency after helping establish the newly formed essenceMediacom agency in Australia as chief client officer.

by Alisha BuayaJun 3, 2024

Brent Smart: 'Nothing has ever been invented that's as good at killing ideas as a corporation'
Agencies

Brent Smart: 'Nothing has ever been invented that's as good at killing ideas as a corporation'

"We're going to be defined by the output, what we put into the world, what we make."

by Tess ConneryJun 3, 2024

DDB promotes Mike Napolitano to Melbourne Group CEO
Agencies

DDB promotes Mike Napolitano to Melbourne Group CEO

Andrew Little: "This is a very popular decision and is most deserved."

by Talon EditorJun 3, 2024

KFC, New Balance, FIFA, L’Oreal and ALDI campaigns among 2024 MFA Awards finalists
Agencies

KFC, New Balance, FIFA, L’Oreal and ALDI campaigns among 2024 MFA Awards finalists

"I was wowed by the calibre of media thinking and the work that’s gone into delivering clear and powerful entries."

by Alisha BuayaJun 3, 2024

New Balance and Kic launch run club via Mango
Brands

New Balance and Kic launch run club via Mango

Polly Morris: “The run club meetups mark the natural evolution of the partnership between Kic and New  Balance, now in its second year."

by Talon EditorMay 31, 2024

Mark Tompkins becomes Enthral's first creative director
Agencies

Mark Tompkins becomes Enthral's first creative director

"We've been looking to introduce this role into the agency for a while."

by Alisha BuayaMay 31, 2024

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