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Latest stories

Australia claims #6 on Media 100 WARC rankings
Agencies

Australia claims #6 on Media 100 WARC rankings

Australia's top campaign was FitChix for egg supplier Honest Eggs Co.

by Alisha BuayaMar 19, 2024

Creative content studio OK COOL launches in APAC
News

Creative content studio OK COOL launches in APAC

OK COOL's initial focus will be expanding its presence in Australia, New Zealand, Hong Kong, India, Singapore, and South Korea.

by Alisha BuayaMar 19, 2024

Kent Wertime appointed global CEO of Ogilvy One
Agencies

Kent Wertime appointed global CEO of Ogilvy One

Jason Davey, chief experience officer at Ogilvy Network ANZ, will lead the 200 people working for Ogilvy One across AUNZ.

by Alisha BuayaMar 19, 2024

Thrive appoints Ashleigh Bruton, Chloe Jeffers and Natalie Liebmann
Agencies

Thrive appoints Ashleigh Bruton, Chloe Jeffers and Natalie Liebmann

Leilani Abels: "I know they will be making an impact for years to come and are limited by nothing at Thrive."

by Alisha BuayaMar 19, 2024

'Like a tobacco account on your CV': Woolley and Noble on Shell creative pitch
Agencies

'Like a tobacco account on your CV': Woolley and Noble on Shell creative pitch

"Good creatives don't want to sully their book with this kind of work."

by Alisha BuayaMar 19, 2024

Hawke's Brewing and ex-Droga pair launch creative agency, The Ministry for Communication & The Arts
Agencies

Hawke's Brewing and ex-Droga pair launch creative agency, The Ministry for Communication & The Arts

"We launched Hawke's during the rise of the indie (craft) beer movement and strangely, it now feels like the time of the indie agency movement."

by Talon EditorMar 19, 2024

Kellogg's Corn Flakes launches first brand platform in five years via Bastion
Agencies

Kellogg's Corn Flakes launches first brand platform in five years via Bastion

The campaign features Cornelius the rooster, brought to life through CGI for the first time.

by Talon EditorMar 19, 2024

'Everyone laughed when I told them about this industry 10 years ago': Industry reacts to AiMCO salary report
Agencies

'Everyone laughed when I told them about this industry 10 years ago': Industry reacts to AiMCO salary report

Fabulate, Born Bred Talent, Patrick Whitnall, and Dan Openshaw weigh in on the recently-released report.

by Alisha BuayaMar 19, 2024

Bohemia appointed to Fever-Tree's media account
Agencies

Bohemia appointed to Fever-Tree's media account

Paul Hutchison: "We just need to get Fever-Tree into the hands and glasses of more Australians at home and when they are out and about."

by Alisha BuayaMar 18, 2024

MKTG Sports + Entertainment launches PR and talent marketing division
Sports

MKTG Sports + Entertainment launches PR and talent marketing division

The Dentsu agency has also made a slew of appointments and promotions.

by Alisha BuayaMar 18, 2024

Air Force invites Australians to imagine a career above the clouds, via VML
Agencies

Air Force invites Australians to imagine a career above the clouds, via VML

It's the first work launched since the Defence Force took its creative and digital accounts to pitch.

by Talon EditorMar 18, 2024

Supermassive snares Zambrero's creative account
Agencies

Supermassive snares Zambrero's creative account

Supermassive was successful in the Mexican restaurant chain's competitive pitch, Mediaweek can reveal.

by Talon EditorMar 18, 2024

AAMI and Ogilvy launch brand platform using Dorothea Mackellar's 'My Country'
Agencies

AAMI and Ogilvy launch brand platform using Dorothea Mackellar's 'My Country'

The work launching the platform uses Dorothea Mackellar’s iconic poem ‘My Country’.

by Alisha BuayaMar 18, 2024

Publicis launches Disability Access and Inclusion Plan
Agencies

Publicis launches Disability Access and Inclusion Plan

The plan was developed in collaboration with the Australian Disability Network and Publicis’ EnABLE committee.

by Alisha BuayaMar 18, 2024

If Meta pulls news, readers are 'savvy enough to work it out': Social Soup's Sharyn Smith
Agencies

If Meta pulls news, readers are 'savvy enough to work it out': Social Soup's Sharyn Smith

"If they [influencers] dress it up by saying it's fact, young people are quite savvy enough to check those facts."

by Alisha BuayaMar 18, 2024

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