Latest stories
VML and Victoria Government team up to launch fire safety campaign
Stephanie Gwee: "We wanted the work to show the realistic horrors of fire, yet provide a simple solution to prevent all that from happening."
by Mediaweek Admin – Feb 14, 2024
Clemenger BBDO encourages bowel cancer conversation with its Irregular Valentine's Day campaign
The agency collaborated with chocolatier Ryan L Foote to create four bespoke chocolates representing bowel cancer symptoms.
by Mediaweek Admin – Feb 14, 2024
Starcom launches new multimedia OOH campaign for Jack Daniel's
The integrated campaign will be seen across the Melbourne CBD and Sydney’s inner west and eastern suburbs until April.
by Mediaweek Admin – Feb 14, 2024
Adrian Cosstick joins Half Dome as head of strategy
Cosstick's appointment will see co-founder and current head of strategy Will Harms formally move into the role of head of clients.
by Mediaweek Admin – Feb 14, 2024
MADE THIS appoints Marie-Celine Merret as head of creative technology
Merret's remit will include all things experiential, immersive storytelling, gaming, AR & VR, XR, AI and content automation.
by Mediaweek Admin – Feb 13, 2024
EssenceMediacom Australia retains Mable
The account will continue to be serviced out of EssenceMediacom Sydney and led by client partner Daniel Morgan.
by Mediaweek Admin – Feb 13, 2024
Avid Collective’s Daniel Ferrari tips to the top, winning Initiative’s Marketing Multi crown
The competition saw industry members work to predict the big ad moments from Monday’s Super Bowl.
by Mediaweek Admin – Feb 13, 2024
Nathan Saville joins Bastion as general manager of research and data division
Saville was most recently COO at Pollinate, where he led the design and implementation of processes within the agency.
by Mediaweek Admin – Feb 13, 2024
Decline in churn, drop in vacancies and industry growth: MFA industry census reveals the health of Australia's media agencies
Linda Wong: "The MFA Census reflects an industry in great health, with all key metrics showing signs of continued improvement."
by Mediaweek Admin – Feb 13, 2024
The Ideas Bodega's Nicole Velik on the Importance of Stupid Ideas
Nicole Velik: "Every organisation needs to have people who will protect ideas".
by Mediaweek Admin – Feb 13, 2024
303 MullenLowe Sydney names Joanna Gray CEO, Karen Coleman MD in leadership restructure
The pair will closely partner with René Migliore, 303 MullenLowe Perth MD, while continuing to work with Attivo’s agencies in ANZ and the US.
by Mediaweek Admin – Feb 12, 2024
EssenceMediacom names Alex Williams as head of planning for its Sydney office
He has over 14 years of experience in the media industry and worked across a variety of categories and international markets.
by Mediaweek Admin – Feb 9, 2024
Paralympics Australia unveils 'Imagine What We Can Do' campaign via Publicis Worldwide
"We’re aiming to engage sports organisations, coaches, businesses and all levels of government to make the change needed."
by Mediaweek Admin – Feb 9, 2024
Federal government master media account is up for tender after six years with UM
The federal government's master media account is worth between $150 to $240 million.
by Mediaweek Admin – Feb 9, 2024
Monash University renews partnership with VML, expands services under WPP team impact model
"We refuse to settle for the status quo."
by Mediaweek Admin – Feb 9, 2024
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