Latest stories

Woolley Marketing: Is marketing an art or a science?
What type of art and science is relevant to marketing? And are they being applied in the appropriate way?
by Toby Harrison and Dan Krigstein – Oct 31, 2023

Born Bred Talent launches rebrand and new brand mission
Stephanie Schiccitano: "We are excited to embark on this journey"
by Mediaweek Admin – Oct 31, 2023

Innocean Australia launches advisory and implementation company lowercase
Jasmin Bedir: "Empowering brands to become customer-centric and purpose-led, ultimately enhancing their brand equity"
by Mediaweek Admin – Oct 31, 2023

IMAA Female Leaders of Tomorrow Mentors: ARN's Lauren Joyce
"Lived experience is exponentially more meaningful than textbook learning"
by Mediaweek Admin – Oct 31, 2023

Claxon CEO Daniel Willis reflects on an "exceptionally strong" FY23 and branching out into creative AI
Plus: The agency's continued focus on growth and performance and international expansion plans
by Alisha Buaya – Oct 30, 2023

Motio hires Cartology’s Tom Zavecz as national sales director
Motio operates digital display networks across Australia in 1,000 venues
by Talon Editor – Oct 30, 2023

Hatched wins Who Gives A Crap toilet paper
Catherine Edghill: "We're all in to help them uncrap the world"
by Mediaweek Admin – Oct 30, 2023

Media Republic welcomes Kelly McIlwraith as chief strategy officer
Kelly McIlwraith: "This is a great opportunity to be working with Steve Fagan and the team"
by Mediaweek Admin – Oct 30, 2023

Loan Morris launches 27 Degrees Media in Australia
Loan Morris: "My team and I are on a mission to make digital marketing fair, fun, simple and transparent"
by Mediaweek Admin – Oct 30, 2023

Publicis Groupe ANZ and Born Bred launches its Born Blak initiative
Skye Lambley: "It's important to create space for emerging talent from all backgrounds"
by Mediaweek Admin – Oct 30, 2023

Supermassive is appointed as the creative partner of Tourism Tropical North Queensland
"We are beyond thrilled to be representing such a unique, important and beautiful part of Australia"
by Mediaweek Admin – Oct 30, 2023

More prompts, more problems: Taking a Midjourney down memory lane
Hannah Melanson on how Innocean Australia used AI to bring Hyundai's 'Celebrating Two Million Cars' to life
by Mediaweek Admin – Oct 29, 2023

Jack Telford on growing Zenith's SEO capability and being part of Publicis Groupe's Connected Careers program
"Good work is powered by amazing inter-agency and client relationships"
by Alisha Buaya – Oct 29, 2023

Elevencom welcomes five new members to the creative agency
John McLachlan: "In a tough market, it’s very satisfying to be bringing new business and new people into our agency"
by Mediaweek Admin – Oct 27, 2023

Ghosts and glamour galore at MFA's 15th NGEN Halloween
NGEN Halloween was presented by News Corp Australia
by Tess Connery – Oct 27, 2023

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