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Latest stories

Bingle kills the fluff in new no-nonsense insurance campaign
Agencies

Bingle kills the fluff in new no-nonsense insurance campaign

Naomi Sleeman: 'We know our target market is extremely savvy and don’t want to pay for stuff they don’t need, so we think they’ll enjoy seeing Fluffy ‘dispatched’ in these ads.'

by Alisha BuayaJul 21, 2025

MBCS sets new approach with Head of Creative Strategy and Ideation hire
Agencies

MBCS sets new approach with Head of Creative Strategy and Ideation hire

Harry Preston: 'His modus operandi is creative thinking grounded in influence, storytelling and cultural impact, rather than just channels.'

by Alisha BuayaJul 21, 2025

DiDi rolls out 'Yes, I DiDi' campaign via Sunday Gravy
Agencies

DiDi rolls out 'Yes, I DiDi' campaign via Sunday Gravy

Tim Farmer: "'Yes, I DiDi' is more than a tagline - it’s an invitation."

by Alisha BuayaJul 21, 2025

Winners announced for IMAA's 2025 Pitch-Chella event recognises emerging indie talent
Agencies

Winners announced for IMAA's 2025 Pitch-Chella event recognises emerging indie talent

Nicole Moore: 'The standard of the entries was excellent - so many strategically thoughtful and creative ideas for how to amplify our work.'

by Alisha BuayaJul 18, 2025

Publicis Groupe boss downplays Meta's AI ad tools after strong H1 performance
Agencies

Publicis Groupe boss downplays Meta's AI ad tools after strong H1 performance

Arthur Sadoun: 'Honestly, I think it's time to stop talking about how platforms are going to replace us, because it's not a reality.'

by Alisha BuayaJul 18, 2025

Meeting of the Minds: Sonia McLaverty and Alayna Kunitake from DDB Group Melbourne
Agencies

Meeting of the Minds: Sonia McLaverty and Alayna Kunitake from DDB Group Melbourne

McLaverty and Kunitake reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.

by Alisha BuayaJul 18, 2025

Landor appoints Andy Thomas and Liz Kreuger to lead creative and strategy
Agencies

Landor appoints Andy Thomas and Liz Kreuger to lead creative and strategy

Trish Folan: 'Their impressive track records and deep understanding of creativity, technology, and innovation make them ideal leaders to deliver exceptional value to our clients.'

by Alisha BuayaJul 17, 2025

Capgemini, Anchora and others recognised at 2025 Adobe ANZ Partner Awards
Agencies

Capgemini, Anchora and others recognised at 2025 Adobe ANZ Partner Awards

The awards serve as a barometer for how businesses in the region are investing in digital tools to meet rising customer expectations.

by Natasha LeeJul 17, 2025

Ben McCallum joins cummins&partners following recent UM exit
Agencies

Ben McCallum joins cummins&partners following recent UM exit

Sean Cummins: 'Ben’s the real deal – smart, commercial and creatively engaged. That’s a rare mix, and we’re lucky to have him.'

by Alisha BuayaJul 17, 2025

London Agency boosts public affairs team with former Federal Adviser hire
Agencies

London Agency boosts public affairs team with former Federal Adviser hire

John Emmerson: 'Jack's first-hand political experience and digital-first approach to media will be an asset to our clients navigating complex public and policy landscapes.'

by Alisha BuayaJul 17, 2025

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