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IAP2 Australasia rebranded to make more sense down under
Moensie Rossier: "While ‘public participation’ is widely understood in North America, it doesn’t carry the same meaning here.
by Alisha Buaya – Jun 25, 2025

Netball Australia resets brand strategy ahead of Sydney 2027 Netball World Cup
The appointments come as Netball World Cup returns to Australian in August 2027, with Sydney to host the world's top 16 nations.
by Alisha Buaya – Jun 25, 2025

And Just Like That's Hot Fellas Bakery pop-up's in Sydney
Warner Bros. Discovery and creative agency Special have teamed up to bring to life 'Hot Fellas Bakery’ – the fictional bakery from Max Original series And Just Like That owned by Anthony Marentino…
by Alisha Buaya – Jun 25, 2025

Tails are wagging over creative appointment for Coles-owned Swaggle
Pete Bosilkovski: 'It’s the dream opportunity for an agency. We can’t wait to get started.'
by Alisha Buaya – Jun 24, 2025

'Everyday People, Legendary Work' brand campaign driving AFP recruitment
Brooke Jones: 'The focus was on developing content that was as authentic and realistic as possible, showcasing real-world members, equipment and locations.'
by Alisha Buaya – Jun 24, 2025

Podcast at centre of campaign to boost careers in early childhood education
Emma Ray: 'By connecting audiences through authentic, talent-driven audio storytelling, we hope to inspire the next generation of educators to step into this rewarding career.'
by Alisha Buaya – Jun 20, 2025

L'OR and Ferrari Hypercar blend their brands for new coffee range
Fiona Hughes: 'This collection is designed to awaken your senses and allow you to experience the power and intensity of L’OR X Ferrari.'
by Alisha Buaya – Jun 20, 2025

CommBank secures naming rights for Socceroos in historic football deal
Commonwealth Bank is increasing its investment in Football Australia, with a landmark deal to become a major sponsor 'at all levels'.
by Talon Admin – Jun 19, 2025

Ash Barty leads sports star-studded campaign for Kia Tasman via Innocean
Dean Norbiato: 'We’re indebted to the calibre of sporting stars who have lent their time, expertise and acting nous to helping bring this episodic Tasman Town platform to life.'
by Alisha Buaya – Jun 19, 2025

Sydney Airport 'Takes Off' for inviting new campaign focused on locals
Shane Hodges: 'This campaign is designed to reignite the excitement of travel, starting with the moment you begin planning your trip, and we’re extremely proud that in that journey.'
by Alisha Buaya – Jun 19, 2025
