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Media Consumption Forecast: The rise of mobile forcing brands to transform media planning
Zenith CEO Nickie Scriven: 'Marketers need to focus on how their ecosystems are optimised.'
by Mediaweek Admin – May 29, 2018
How the AFL is tapping into consumer data with Audience360 partnership
'Advertisers are taking an active interest in programmatic buys and audience data.'
by Talon Editor – May 29, 2018
Senior Nova Entertainment executive passes away suddenly
Nova chief executive officer Cathy O’Connor informed staff this morning.
by Mediaweek Admin – May 29, 2018
SBS announces broadcast partners for 2018 FIFA World Cup
SBS will be presenting the 2018 FIFA World Cup from Russia in partnership with Optus Sport.
by Mediaweek Admin – May 29, 2018
Hisense launches outdoor campaign to highlight its sponsorship of FIFA World Cup
The outdoor campaign includes a combination of all digital LED billboards and flagship premium billboards.
by Mediaweek Admin – May 29, 2018
Zenith Australia names Warwick Taylor as Brisbane General Manager
Taylor brings more than 17 years’ experience working in senior media roles.
by Mediaweek Admin – May 29, 2018
As APN Outdoor hovers over Adshel, CEO James Warburton updates earnings
'Revenue momentum continues to build following the company’s trading update at its AGM in April.'
by Mediaweek Admin – May 29, 2018
Optus chooses Universal and BRiNG again for creating music moments for telco customers
The relationship has produced a series of live events and original artist content with local and global talent.
by Mediaweek Admin – May 29, 2018
Avengers: Infinity War pulls new box office record, now hotter than Star Wars
The Marvel film has become the third-biggest movie ever in Australia and is the fourth biggest in the world.
by Talon Editor – May 29, 2018
Publicis Media opens applications for its second 2018 Internship Program
Publicis Media and its agencies will share 25 interns in total.
by Mediaweek Admin – May 28, 2018
TVNZ partners with Brightcove for new kids platform HEIHEI
Brightcove has supported TVNZ since the launch of its OnDemand content platform in 2011.
by Mediaweek Admin – May 28, 2018
WIN Network partners with Sky News for new FTA channel in 29 regional markets
Sky News will also be able to broadcast local WIN News content on its Foxtel channels.
by Mediaweek Admin – May 28, 2018
News Corp launches two-week campaign for National Reconciliation Week
The campaign will promote this year’s Reconciliation Week theme: Don’t Keep History a Mystery.
by Mediaweek Admin – May 28, 2018
Starcom Australia creates three new national leadership roles
The move aims to deliver positive customer experience and return on experience for clients.
by Mediaweek Admin – May 28, 2018
Jenna Clarke joins BuzzFeed Australia as its first head of originals
Clarke will oversee BuzzFeed Australia's entertainment and lifestyle content strategy.
by Mediaweek Admin – May 28, 2018
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