Creativity
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CMOlympics: Old El Paso's Surini Perera on driving 'good noise'
"ROI for Old El Paso is aligned to short and long-term goals. Consumption of product is important, but our marketing ambition is to also drive brand consideration."
by Talon Admin – Aug 4, 2024
CMOlympics: Allianz's Shez Ford on creating 'community and connection'
"The team is working like a media newsroom to be reactive in every moment and it’s a new approach for Allianz and it’s working."
by Talon Admin – Aug 2, 2024
Beyond The Valley launches technicolour campaign amid tough time for live music
"Amid ongoing discussions surrounding the challenges festivals face globally, we aim to remind everyone of the joy and vibrancy that festivals bring to people’s lives."
by Talon Admin – Aug 1, 2024
45th AWARD Awards to take place in-person and virtually at This Way Up
Mandie van der Merwe: "We’re starting earlier this year so that there is a respectful amount of quiet during formalities, after which everyone can kick up their heels and celebrate."
by Talon Admin – Aug 1, 2024
Ārepa launches first work via jnr., 'Sip Some Neuroscience'
The indie creative agency was founded by Ryan O’Connell and John Marshall earlier this year.
by Talon Admin – Jul 31, 2024
Leo Burnett and Zenith unveil 'Ads at Record Speeds' for Superloop
The campaign includes a 2 hour and 35-second skippable YouTube ad celebrating the Men’s Marathon Record.
by Talon Admin – Jul 31, 2024
Revlon transforms Luna Park for International Lipstick Day via Emotive
Revlon ambassador Delta Goodrem joined the brand, handing out Super Lustrous Lipsticks to commuters.
by Talon Admin – Jul 31, 2024
Qantas and Howatson+Co debut 'Already Proud' Olympics film
Chris Howatson: "Our campaign features eight incredible athletes and captures their emotional farewells before boarding their very special flight."
by Talon Admin – Jul 31, 2024
REA Group's realestate.com.au unveils 'Keep Moving' from 72andSunny
"We are proud to continue to feature Australian music and work with Australian talent across our campaigns."
by Talon Admin – Jul 30, 2024
ADF Careers launches ‘Unlike any other job’ platform via VML
The launch coincides with the Department's ongoing creative and digital pitch, set to run until September.
by Talon Admin – Jul 30, 2024
